283:, TerraCycle sold its products in liquid form upon concluding that liquid fertilizer could have better consumer reception. The original rationale for packing its liquid fertilizer in used plastic bottles was because the company could not afford new ones. Later, the company continued this process and marketed their gardening products as "Waste in Waste". Schools and local organizations collected bottles for TerraCycle in exchange for proceeds in what became known as the "Bottle Brigade".
287:
544:
170:
555:. The office was originally a 20,000 square feet (1,900 m) abandoned warehouse for a newspaper distribution facility. The headquarters were purchased by TerraCycle in the summer of 2004. Its renovations were done by TerraCycle's internal design team, led by employee Tiffany Threadgould, and its walls are painted annually by local
1397:
587:
violations in TerraCycle's choice of colors, claiming they were similar to its own products. In response, TerraCycle started a media campaign known as "suedbyscotts.com". Scotts dropped the case after TerraCycle agreed to recolor its packaging to orange and green, and remove pictures of fruits and
529:
Its recycling programs enable individuals or groups to collect specified waste materials in exchange for donations to a selected cause or school. Users sign up via the firm's website, and shipping and donation costs are generally covered by a sponsoring company related to the specified recycling
413:, are refined into pellets that are then used in the production of plastic items such as shipping pallets, benches, and ashtrays. The company promises that the recycled plastic from cigarette filters will only be used in industrial products and not in household plastics, due to exposure to
385:
TerraCycle launched in the UK in
September 2009 as its first market in Europe, and operates in 12 European markets. By 2009, the firm moved away from manufacturing to licensing all of its products. The same year, it outsourced its vermicompost production to worm farmers in
312:
Canada began carrying TerraCycle products. During its growth, the company bought an abandoned mansion to house its interns and a warehouse for its fertilizer production and offices. In 2007, TerraCycle developed
Brigade and waste collection programs for
456:
companies. The system ships food, household cleaning, personal care products in a reusable padded container. The products are delivered in reusable containers, which are returned to the Loop tote, picked up by Loop, cleaned, refilled and reused.
631:
In 2021, TerraCycle agreed to update its labeling after settling a lawsuit accusing it of misleading product labeling. It was alleged that the company did not disclose the limits to the quantity of packaging that would be recycled.
444:
brand. The first bottles went on sale in France in June 2017 and in
October the project was recognized by the United Nations as a winner of a Momentum For Change Lighthouse Activities Award. In 2019, TerraCycle announced Loop, a
1676:
373:
named "reTotes". At the end of the year, TerraCycle lost $ 4.5 million. As a result, the company changed its manufacturing processes to use pre-consumer extra and misprinted packaging labels from other companies in its
361:
pouches. Kraft granted TerraCycle permission to use Capri-Sun brand pouches in its products, They obtained additional sponsorship for the Drink Pouch
Brigade as well. later followed by programs for other Kraft brands.
1913:
1702:
1650:
1188:
1453:
329:, founder and CEO of Honest Tea, asked Szaky for a waste program for its Honest Kids brand. As Szaky himself designed sample products for the aluminum-plastic pouches, including pencil pouches and
2034:
1886:
1672:
1560:
746:
682:
45:
1589:
1909:
1698:
614:, a reality TV series providing a behind-the-scenes look at day-to-day operations at TerraCycle's headquarters. It also partnered with game developer Guerillapps to make a
1727:
1035:
649:
1374:
1750:
885:
2329:
1642:
1619:
1184:
1161:
1094:
1064:
1449:
853:
708:
2258:
2026:
2281:
1822:
1295:
440:
and Suez announced production of the world's first recyclable shampoo bottle made from plastic recovered from beaches, rivers and waterways for the
228:, and individuals to turn it into raw material to be used in new products. TerraCycle also manages Loop, a consumer-products shopping service with
1489:
2324:
2319:
1973:
1878:
2094:
1135:
1942:
738:
2314:
1552:
794:
678:
2201:
2144:
1585:
432:
announced that Suez acquired 30% of TerraCycle's
European operations to develop collection and recycling programs in Europe. At the
2166:
1723:
2067:
1855:
1332:
1221:
983:
950:
1529:
653:
496:
1247:
2003:
503:
around 2007 and began creating products from other waste items such as making coin pouches and tablet cases from retired
1027:
912:
1366:
881:
817:
522:, that is not upcycled, is recycled into a raw material that can be used in plastic products, including playgrounds,
1758:
394:(around the weight of a jumbo jet) while earning over £744,000 for schools, charities and non-profit organisations.
575:
symbol with two arrows pointed toward one another. Szaky designed the logo during a lecture at
Princeton. In 2007,
606:, April 22, 2009. The show featured the company's team searching for solutions to various waste streams. In 2014,
1615:
1157:
1090:
1058:
845:
2254:
704:
2117:
2057:
1845:
1322:
1211:
973:
940:
2231:
1814:
2334:
421:
387:
378:
products. TerraCycle changed to use the majority of its collected post-consumer waste for recycling into
1480:
576:
530:
program. The waste materials, typically non-recyclable, are either refurbished, upcycled, or recycled.
488:. The spray bottle tops were rejects from other companies. Residue left over from the vats was used in
326:
17:
428:
in TerraCycle Canada to cooperate on recycling initiatives in Canada. In
October 2016, TerraCycle and
2339:
1965:
1673:"REPEAT-Media Advisory: Progressive Waste Solutions and TerraCycle to Announce Recycling Partnership"
1125:
2090:
1788:
1910:"It's A Wrap: TerraCycle and Mars Co-Produce Plan to Stop Flow of Candy Packaging Into Landfills"
1121:
453:
1966:"TerraCycle Recycles The 'Non-Recyclable' - Cigarette Butts, Candy Wrappers And Its Own Profits"
390:. In the UK, by 2010 its programmes have diverted over 57 million items of packaging waste from
508:
213:
197:
55:
1936:
294:
1427:
790:
244:
and Jon Beyer in the fall of 2001. In 2002, the company bought a US$ 20,000 continuous-flow
2197:
2174:
433:
425:
366:
276:
249:
31:
2140:
260:. Initial funding came from family and friends of Szaky and Beyer, as well as awards from
8:
1616:"Trenton-based company TerraCycle develops a way to recycle cigarette butts (with video)"
592:
552:
512:
504:
466:
441:
437:
217:
205:
106:
484:" by mixing it with air and warm water in large vats. It was packaged in reused plastic
607:
595:
449:
379:
338:
229:
2063:
1851:
1699:"SUEZ and TerraCycle join forces in Europe to develop innovative recycling solutions"
1328:
1217:
979:
946:
580:
410:
265:
2282:"Recycling in the U.S. is an absolute mess. This lawsuit shows just how hard it is"
481:
446:
429:
406:
354:
221:
65:
290:
TerraCycle's "plant food" packaged in reused bottles and reject spray bottle tops.
1521:
519:
402:
318:
257:
286:
1450:"Hasbro brings its toy and games recycling programme to the UK with TerraCycle"
1130:
822:
523:
401:
companies partnered to launch a widespread collection and recycling system for
350:
225:
1999:
1255:
2308:
1158:"The Incredible Story Of How TerraCycle CEO Tom Szaky Became A Garbage Mogul"
485:
261:
253:
116:
908:
526:, plastic pavers, bike racks, park benches, and garbage and recycling cans.
301:
both gave TerraCycle a license to use their bottles in TerraCycle products.
2286:
1553:"Eliminating the Idea of Waste: Interview with Stephen Clarke (TerraCycle)"
624:
489:
473:
370:
334:
269:
209:
679:"Trenton-based TerraCycle is making sustainability a mainstream movement"
584:
543:
322:
2059:
Revolution in a Bottle: How TerraCycle is
Eliminating the Idea of Waste
1847:
Revolution in a Bottle: How TerraCycle is
Eliminating the Idea of Waste
1324:
Revolution in a Bottle: How TerraCycle is
Eliminating the Idea of Waste
1213:
Revolution in a Bottle: How TerraCycle is Eliminating the Idea of Waste
975:
Revolution in a Bottle: How TerraCycle is Eliminating the Idea of Waste
942:
Revolution in a Bottle: How TerraCycle is Eliminating the Idea of Waste
619:
314:
305:
280:
245:
110:
1421:
1419:
603:
500:
375:
358:
342:
333:, Goldman agreed to sponsor the Drink Pouch Brigade. Upon deals with
241:
201:
158:
139:
93:
465:
TerraCycle has created approximately 200 products, all of which are
1416:
615:
572:
556:
414:
391:
330:
309:
365:
In 2008, TerraCycle partnered with Target to sell recycled Target
345:
to buy the products, TerraCycle acquired approximately 20 million
44:
1609:
1607:
705:"TerraCycle announces $ 25M investment into Loop Global Holdings"
398:
346:
298:
2223:
1185:"Terracycle: Building a Small Empire on a Foundation of Compost"
1724:"UN recognizes P&G recyclable bottle made of beach plastic"
1993:
1991:
1643:"Australia gets cigarette butt recycle scheme with TerraCycle"
1604:
2091:"PHOTOS: Inside TerraCycle's Incredible 99% Recycled Office"
1327:. New York, New York, USA: Penguin Group. pp. 135–137.
1241:
1239:
1021:
843:
272:, who gave $ 2,000 in exchange for 1% of the company stock.
2189:
1988:
1289:
1287:
1285:
1283:
1281:
1279:
1277:
1275:
1273:
1019:
1017:
1015:
1013:
1011:
1009:
1007:
1005:
1003:
1001:
875:
873:
871:
568:
477:
1360:
1358:
1356:
1354:
1352:
1350:
978:. New York, New York, USA: Penguin Group. pp. 40–41.
2141:"After a Good Fight, David Forced to Settle with Goliath"
1780:
1236:
1176:
1088:
2082:
1870:
1473:
1471:
1270:
1149:
998:
868:
784:
182:
1850:. New York, New York, USA: Penguin Group. p. 115.
1347:
782:
780:
778:
776:
774:
772:
770:
768:
766:
764:
2195:
2062:. New York, New York, USA: Penguin Group. p. 81.
1957:
1254:. The Reader's Digest Association, Inc. Archived from
1216:. New York, New York, USA: Penguin Group. p. 95.
1084:
1082:
469:, instead of being manufactured by TerraCycle itself.
279:
were the first sources of waste used. Instead of pure
2159:
2027:"A Recycling Company's New Office Reflects Its Ethic"
1515:
1513:
1511:
1509:
1507:
1468:
1367:"Greening Hollywood: TerraCycle's Big Green Business"
472:
It began with the production of fertilizer made from
417:. Tobacco and paper are composted in this program.
2018:
1675:(Press release). Market Wired.com. 29 January 2014.
1389:
837:
818:"Garbage In, Garbage Out. A Princeton Success Story"
761:
732:
730:
728:
726:
382:. Around 2008, it ended its Bottle Brigade program.
212:-based recycling platform to collect non-recyclable
2255:"TerraCycle launches waste-to-profit Facebook game"
2049:
1079:
844:Read, Stuart; Wiltbank, Robert (3 September 2010).
1504:
1479:
1477:
900:
2252:
2132:
1812:
1522:"Lewis: Mogul aims to make millions from garbage"
1428:"TerraCycle Fashions a New Life For Old Wrappers"
1425:
736:
723:
2306:
2246:
1808:
1806:
1057:CEO Tom Szaky (Interviewee) (22 December 2009).
1050:
911:. Immpreneur.com (F. Peacock Enterprises, LLC).
480:. The worms' excrement was then liquefied into "
476:, which is produced by feeding organic waste to
1963:
1876:
879:
2173:. Bloomberg L.P. 22 April 2007. Archived from
1402:The Wall Street Journal Online: Small Business
1025:
551:TerraCycle's main headquarters are located in
1803:
1716:
1640:
1583:
1398:"Start-Up Seeks Profits in Mounds of Garbage"
1364:
934:
932:
930:
673:
671:
2330:Horticultural companies of the United States
1907:
1901:
1634:
1613:
1293:
2088:
1748:
1245:
1155:
2055:
2024:
1843:
1320:
1209:
1182:
1120:
1116:
1114:
1112:
971:
945:. New York, New York, USA: Penguin Group.
938:
927:
739:"One man's rubbish is Terracycle's bounty"
668:
43:
2196:Shirazi, Fayazuddin A. (4 October 2007).
1997:
1519:
1028:"Garbage mogul makes millions from trash"
815:
507:bags. Various products are produced from
1935:Tom Szaky (Interviewee) (30 July 2013).
882:"But the Employees Are Really Spineless"
809:
791:"The Coolest Little Start-Up in America"
652:. Bloomberg Businessweek. Archived from
642:
542:
460:
285:
264:competitions. Further funding came from
1586:"TerraCycle to recycle cigarette butts"
1109:
1091:"Recycling the world's trash into cash"
906:
547:The front of TerraCycle's headquarters.
14:
2325:Companies based in Trenton, New Jersey
2320:American companies established in 2001
2307:
2280:Segran, Elizabeth (16 November 2021).
2279:
2253:Lombardi, Candace (7 September 2011).
2234:from the original on February 16, 2020
2224:"Hey Pivot fans, thanks for watching!"
1813:McDonald, Natalie (20 December 2007).
1730:from the original on 20 September 2020
1478:Birchall, Jonathan (12 January 2010).
1442:
1395:
788:
1579:
1577:
1492:from the original on 11 December 2022
1063:(News clip). Fortune Small Business.
711:from the original on 14 December 2020
515:, including messenger and tote bags.
2147:from the original on 12 October 2007
2031:You're the Boss Small Business Blogs
2006:from the original on 29 January 2015
1551:says, Robert Johnston (2019-04-03).
1550:
1296:"TerraCycle: The Google of garbage?"
1067:from the original on 1 November 2019
697:
650:"Company Overview of TerraCycle Inc"
533:
1791:from the original on March 30, 2019
1584:Wright, Shawn (November 16, 2012).
909:"Where There's Muck, There's Brass"
852:. Business Life (British Airways).
248:system invented by Harry Windle of
24:
2261:from the original on 13 April 2014
2204:from the original on 13 April 2014
2115:
1916:from the original on 13 April 2014
1889:from the original on 17 April 2014
1877:Green, Penelope (10 August 2011).
1749:Marie Mohan, Anne (17 July 2018).
1653:from the original on 19 April 2014
1574:
1532:from the original on 13 April 2014
1456:from the original on 12 April 2021
1365:Donner, Paige (25 December 2008).
1164:from the original on 13 April 2014
1097:from the original on 13 April 2014
1038:from the original on 16 April 2021
915:from the original on 13 April 2014
856:from the original on 15 April 2015
846:"Where there's muck there's brass"
749:from the original on 13 March 2014
745:. CNN Money (Cable News Network).
30:For the bicycle manufacturer, see
25:
2351:
2315:2001 establishments in New Jersey
2138:
2097:from the original on 7 April 2014
2037:from the original on 8 April 2014
1976:from the original on 10 July 2014
1945:from the original on 8 April 2014
1825:from the original on 8 April 2014
1679:from the original on 7 April 2014
1614:Brill, Emily (13 December 2012).
1592:from the original on 8 April 2014
1426:Bounds, Gwendolyn (1 July 2008).
1377:from the original on 8 April 2014
1089:Allen, Natalie; Knight, Matthew.
888:from the original on 8 April 2014
880:Strauss, Robert (10 April 2005).
737:Shambora, Jessica (13 May 2011).
685:from the original on 23 July 2020
150:Goods made from recycled products
1964:Bradford, Harry (30 July 2013).
1908:Dwass, Emily (2 November 2012).
1622:from the original on 11 May 2015
1191:from the original on 28 May 2015
797:from the original on 10 May 2015
681:. Jersey's Best. 23 April 2020.
591:TerraCycle was the subject of a
397:From 2012, the firm and various
169:
168:
2273:
2216:
2109:
1970:Huffington Post: Small Business
1928:
1837:
1773:
1742:
1705:from the original on 2016-12-21
1691:
1665:
1563:from the original on 2019-09-04
1544:
1488:. The Financial Times Limited.
1314:
1302:. Telegraph Media Group Limited
1203:
1138:from the original on 2009-04-11
965:
538:
357:, Canada, which contained many
2200:. Chief Executive Group, LLC.
2198:"Fertilizer Foes Settle Fight"
2171:BloombergBusinessweek Magazine
2089:Bhasin, Kim (25 August 2011).
2033:. The New York Times Company.
2025:Szaky, Tom (10 October 2011).
1972:. TheHuffingtonPost.com, Inc.
1941:(News clip). Huffington Post.
1879:"Making Design Out of Rubbish"
1641:Smith, Bridie (4 March 2014).
1373:. TheHuffingtonPost.com, Inc.
1183:Neff, Jack (22 October 2011).
1156:Bhasin, Kim (29 August 2011).
884:. The New York Times Company.
13:
1:
1751:"TerraCycle to unveil 'Loop'"
1294:Young, Lucie (17 June 2010).
1246:Fenn, Donna (26 April 2012).
635:
436:in January 2017, TerraCycle,
562:
559:artists at "Graffiti Jams".
424:announced a 19.99% interest
7:
2118:"Legal Lemons, PR Lemonade"
816:Jo Piazza (July 28, 2002).
492:and seed starter products.
422:Progressive Waste Solutions
77:; 23 years ago
27:American industrial company
10:
2356:
1520:Lewis, Al (4 March 2009).
1481:"Alchemist of all garbage"
588:vegetables on its labels.
577:Scotts Miracle-Gro Company
240:TerraCycle was founded by
235:
204:business headquartered in
29:
1526:The Denver Post: Business
1430:. The Wall Street Journal
1404:. The Wall Street Journal
602:. The pilot premiered on
579:charged the company with
467:licensed to manufacturers
268:. The first investor was
256:and have it processed by
177:
164:
154:
146:
133:
123:
101:
89:
71:
61:
51:
42:
2093:. Business Insider.com.
1998:Lewis, Al (8 May 2007).
1938:How I Did It: TerraCycle
1815:"Splendor in the Grass"
1248:"From Refuse to Riches"
1026:Feldman, Loren (2009).
567:The TerraCycle company
454:consumer packaged goods
380:plastic molding pellets
1821:. New Jersey Monthly.
1371:Huffington Post: Green
1034:. Cable News Network.
548:
409:, generally made from
291:
208:. It primarily runs a
56:Privately held company
546:
461:Products and services
367:plastic shopping bags
295:The Coca-Cola Company
289:
258:worms into fertilizer
1647:Brisbanetimes.com.au
1618:. Times of Trenton.
1252:Reader's Digest Asia
1160:. Business Insider.
499:its production into
442:Head & Shoulders
438:Procter & Gamble
434:World Economic Forum
277:Princeton University
275:The dining halls of
250:Gainesville, Florida
32:TerraCycle (bicycle)
2056:Szaky, Tom (2013).
2002:. The Denver Post.
1844:Szaky, Tom (2013).
1528:. The Denver Post.
1452:. Toy News Online.
1321:Szaky, Tom (2013).
1210:Szaky, Tom (2013).
1187:. Advertising Age.
1060:The duke of rubbish
972:Szaky, Tom (2013).
939:Szaky, Tom (2013).
593:National Geographic
553:Trenton, New Jersey
513:post-consumer waste
505:U.S. Postal Service
347:baled juice pouches
218:post-consumer waste
206:Trenton, New Jersey
173:$ 70 million (2023)
125:Number of locations
75:September 2001
39:
2335:Recycling industry
2000:"A dirty business"
1883:The New York Times
1726:. Plastics Today.
596:reality television
549:
509:pre-consumer waste
450:reusable packaging
369:fused together as
304:In 2004 and 2005,
292:
230:reusable packaging
37:
2230:. 27 March 2013.
2143:. Inc. Magazine.
2069:978-1-59184-595-9
1912:. LA Weekly, LP.
1857:978-1-59184-595-9
1701:(Press release).
1649:. Fairfax Media.
1588:. Plastics News.
1334:978-1-59184-595-9
1223:978-1-59184-595-9
985:978-1-59184-595-9
952:978-1-59184-595-9
793:. Inc. Magazine.
581:false advertising
534:Corporate affairs
420:In January 2014,
411:cellulose acetate
407:cigarette filters
266:private investors
191:
190:
16:(Redirected from
2347:
2340:Waste collection
2299:
2298:
2296:
2294:
2277:
2271:
2270:
2268:
2266:
2250:
2244:
2243:
2241:
2239:
2220:
2214:
2213:
2211:
2209:
2193:
2187:
2186:
2184:
2182:
2177:on April 6, 2014
2163:
2157:
2156:
2154:
2152:
2136:
2130:
2129:
2127:
2125:
2113:
2107:
2106:
2104:
2102:
2086:
2080:
2079:
2077:
2076:
2053:
2047:
2046:
2044:
2042:
2022:
2016:
2015:
2013:
2011:
1995:
1986:
1985:
1983:
1981:
1961:
1955:
1954:
1952:
1950:
1932:
1926:
1925:
1923:
1921:
1905:
1899:
1898:
1896:
1894:
1874:
1868:
1867:
1865:
1864:
1841:
1835:
1834:
1832:
1830:
1810:
1801:
1800:
1798:
1796:
1777:
1771:
1770:
1768:
1766:
1761:on 16 April 2019
1757:. Archived from
1746:
1740:
1739:
1737:
1735:
1720:
1714:
1713:
1711:
1710:
1695:
1689:
1688:
1686:
1684:
1669:
1663:
1662:
1660:
1658:
1638:
1632:
1631:
1629:
1627:
1611:
1602:
1601:
1599:
1597:
1581:
1572:
1571:
1569:
1568:
1548:
1542:
1541:
1539:
1537:
1517:
1502:
1501:
1499:
1497:
1483:
1475:
1466:
1465:
1463:
1461:
1446:
1440:
1439:
1437:
1435:
1423:
1414:
1413:
1411:
1409:
1393:
1387:
1386:
1384:
1382:
1362:
1345:
1344:
1342:
1341:
1318:
1312:
1311:
1309:
1307:
1291:
1268:
1267:
1265:
1263:
1243:
1234:
1233:
1231:
1230:
1207:
1201:
1200:
1198:
1196:
1180:
1174:
1173:
1171:
1169:
1153:
1147:
1146:
1144:
1143:
1126:"The Worm Turns"
1124:(May 20, 2007).
1118:
1107:
1106:
1104:
1102:
1086:
1077:
1076:
1074:
1072:
1054:
1048:
1047:
1045:
1043:
1023:
996:
995:
993:
992:
969:
963:
962:
960:
959:
936:
925:
924:
922:
920:
904:
898:
897:
895:
893:
877:
866:
865:
863:
861:
841:
835:
834:
832:
830:
813:
807:
806:
804:
802:
789:Burlingham, Bo.
786:
759:
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612:Human Resources
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319:Stonyfield Farm
310:Wal–Mart Stores
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625:Trash Tycoon
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474:vermicompost
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270:Sumant Sinha
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214:pre-consumer
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102:Headquarters
52:Company type
2167:"Talk Show"
585:trade dress
571:is a green
497:diversified
482:compost tea
447:closed-loop
426:acquisition
323:Kraft Foods
308:Canada and
200:U.S.-based
2309:Categories
2075:2020-11-21
1863:2020-11-21
1709:2016-12-13
1567:2019-09-03
1340:2020-11-21
1229:2020-11-21
1142:2010-04-14
1122:Rob Walker
991:2020-11-21
958:2020-11-21
636:References
620:flash game
349:stored by
315:Honest Tea
281:fertilizer
252:, to take
246:composting
194:TerraCycle
183:terracycle
135:Key people
111:New Jersey
38:TerraCycle
18:Terracycle
1032:CNN Money
622:known as
610:launched
604:Earth Day
563:Marketing
501:upcycling
359:Capri-Sun
343:Walgreens
331:tote bags
242:Tom Szaky
210:volunteer
202:recycling
159:Recycling
140:Tom Szaky
97:Jon Beyer
94:Tom Szaky
2265:10 April
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2257:. CNET.
2232:Archived
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2208:10 April
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683:Archived
616:Facebook
573:infinity
557:graffiti
518:Plastic
415:nicotine
392:landfill
376:upcycled
155:Services
147:Products
90:Founders
62:Industry
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1042:7 April
892:7 April
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689:2 March
660:25 July
618:-based
399:tobacco
335:Safeway
299:PepsiCo
236:History
198:private
178:Website
165:Revenue
107:Trenton
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341:, and
339:Target
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850:Ideas
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478:worms
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142:(CEO)
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2267:2014
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1982:2014
1951:2014
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1852:ISBN
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1462:2021
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1103:2014
1073:2020
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717:2021
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