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motorists who choose and purchase rescue cover. Through its breakdown service, The AA attends about 120,000 car break downs every year, with 80% of these being fixed on the spot. The AA also provides breakdown assistance to fifty percent of new cars as part of their warranty, in association with ARC Europe. AA Patrols are located nationwide.
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A subsequent complaint against RTÉ to the
Broadcasting Authority of Ireland failed, but during the complaint process, a number of changes were made to the AA Roadwatch format, particularly removing the call to action for listeners to telephone the AA’s insurance sales number, or visit their website,
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AA Roadwatch, and the radio stations which carried it, particularly the national broadcaster RTÉ, were criticised for broadcasting what amounted to hundreds of free advertisements for a motor insurance company each week, and for allowing the AA, a registered political lobbyist, to supply a service
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AA Ireland provides emergency rescue for members in their home and on the road, sells insurance for over 225,500 Irish customers and breakdown cover for 300,000. Its branded rescue product, AA Membership, is held by over 300,000 members, giving the AA a market share of 85% in the market for those
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On 9 July 2021 the AA issued a media statement saying “As of July 10th 2021, The AA will no longer provide AA Roadwatch broadcasts, effective immediately”, although it in fact also cancelled the remaining broadcasts for that day, and its previously-active
Twitter account fell largely silent.
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was a partnership between 28 European road safety stakeholders that called in 2009 for the EU to invest in safe road infrastructure initiatives, which the group claimed could cut deaths on
European roads by 33% in less than a decade. AA Ireland was the campaign's partner in Ireland.
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An AA app was first launched in 2013. The app can be used to check AA Roadwatch traffic updates in real time, provides journey planning assistance using AA Routeplanner, and has a "rescue" feature for members to report a breakdown and track the AA Patrol response.
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Scheme is designed to recognise culinary standards demonstrated by AA Accredited properties across
Ireland and the UK. The aim of the Rosette system is to provide information for all patrons about where to eat. Rosettes are awarded on a rising scale of 1 to 5.
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AA Roadwatch was the major supplier of traffic & travel information in
Ireland from its establishment in 1989 until it ended abruptly in 2021. The AA used the Roadwatch brand to supply traffic information through live broadcasts, on
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Alongside its work in the motor and insurance industries, AA Ireland also carries out inspections and gradings of Irish hotels, guesthouses, B&Bs and tourist accommodation. As part of this work, The
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is an automotive services company in
Ireland, founded in 1910. It provides rescue services, personal lines insurance, and travel, technical and information services. The company was formerly part of
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AA Ireland employs over 500 people and its head office is located at
Maryland House, Dublin, with its Rescue Centre based in the city centre and central patrol garage located at Naas Road, Dublin.
370:(AIT), whose member clubs represent more than 128 million members worldwide. The AA is also a shareholder in Arc Transistance which provides emergency roadside assistance throughout Europe.
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The AA Approved
Service fix and maintain your car with fixed-price options and upfront communication about repairs. They ensure quality work with a 12-month warranty on parts and labour.
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for free to RTÉ news programmes. RTÉ programmes may not, by law, be sponsored in cash or kind by political lobbyists, and its news programmes may not be sponsored at all.
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AA Travel
Insurance offers a range of travel insurance policies including coverage for flight cancellations, lost or stolen luggage and medical expenses.
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The AA offers annual (multi-trip) travel insurance, winter sports cover, backpacker cover, single-trip as well as
European breakdown cover.
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The AA plays a role in international motoring through affiliation with the world's motoring clubs. The AA was a founder member of
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that AA Roadwatch constituted advertising, but refused to be drawn on exactly what the broadcasts were classified as.
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In 2016, AA Ireland began offering life insurance and mortgage protection through a partnership with
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Evaluation of second-hand vehicles, and the provision of information to members regarding new cars
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572:"Conor Faughnan's stance on 30km/h leaves the AA lacking any credibility on speed limits"
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Inspection and grading of Irish Hotels, Guesthouses, B&Bs and tourist accommodation
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and some local radio stations. It later added online and social media channels.
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in the UK. However, it was sold in August 2016 to the American investment group
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509:"AA Ireland sold to Carlyle Cardinal Ireland in multimillion euro cash deal"
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401:"AA Ireland reveal they rescued kids locked into cars 460 times last year"
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AA Signs Service (provision of temporary directional signage to events)
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An RTÉ spokesperson denied to the independent current affairs podcast
692:"Broadcasting Authority of Ireland Broadcasting Complaints Decisions"
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Insurance intermediary specialising in motor, home, life, and travel
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484:"AA Ireland bought by Olivier Sarkozy-led fund for more than €240m"
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430:"AA Ireland private equity backers motoring with €26.8m dividend"
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545:"AA Roadwatch to end its radio traffic reports after 32 years"
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623:"RTE must end the broadcasting of AA Roadwatch immediately"
457:"How AA Ireland smoothed the road to more sales with bots"
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AA Ireland was historically part of the same group as
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AA Approved Service (Car Servicing & Repairing)
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258:Issuing of International Driving Permits (IDPs)
195:. Unsourced material may be challenged and
374:The European Campaign for Safe Road Design
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215:Learn how and when to remove this message
119:, and in October 2020, it was sold on to
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16:Irish automotive services organization
665:Campbell, William (6 February 2019).
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701:. Broadcasting Authority of Ireland
368:Alliance Internationale de Tourisme
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249:Vehicle breakdown / rescue service
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737:Organizations established in 1910
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667:"Here's How 82 – RTÉ and the AA"
304:ostensibly to ‘report’ traffic.
245:The main AA activities include:
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732:Automobile associations
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189:improve this section
62:80 Harcourt Street,
362:International links
354:AA Approved Service
320:AA Travel Insurance
127:Company and history
82:Number of employees
39:Automotive services
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187:Please help
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59:Headquarters
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72:Area served
721:Categories
387:References
338:AA Rosette
298:Here’s How
152:motorcycle
137:Duncormick
705:1 January
676:1 January
650:1 January
627:Uplift.ie
607:1 January
581:1 January
555:1 January
493:1 January
467:31 August
441:31 August
435:The Times
413:31 August
314:Aviva plc
176:does not
66:, Ireland
283:Today FM
36:Industry
197:removed
182:sources
155:sidecar
91:Website
76:Ireland
49: (
44:Founded
699:bai.ie
529:5 July
519:Dublin
232:The AA
113:The AA
98:.theaa
64:Dublin
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378:The
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