25:
67:
278:
based on footprints from use of major social media services. Part of an emerging group of social media analytics providers, PeerIndex helped social media contributors to assess and score their influence and benefit from the social capital they have built up. PeerIndex tracked approximately 45 million
229:
In 1999, Runtime
Collective Ltd, a web-engineering company, was incorporated by CEO Giles Palmer. In 2005, the company launched Magpie Search and Alert, a search engine for finding documents such as financial statements and patents. In 2007, this was relaunched as Brandwatch, which instead focused on
250:
company, to release a new application that would allow users to access more social data and analytics. By May 2014, Brandwatch had gained $ 22 million from a new round of funding led by
Highland Capital. In September 2015, Brandwatch launched a French website., On October 29, 2015, Brandwatch raised
217:
Consumer
Intelligence is made up of three different products: Consumer Research and the add-ons Vizia. Consumer Research archives social media data from 100 million online sources to provide companies with the means to conduct market research and analyse their brands' online presence among other
213:
is a consumer intelligence platform from Cision. Brandwatch sells two different products: Consumer
Intelligence and Social Media Management. It offers services related to Brandwatch Consumer Research, Social Media Management, and Influencer marketing. Iris AI, part of Brandwatch's suite, boosts
214:
productivity through a combination of proprietary AI models and generative AI integrations. It automates tiresome tasks, freeing up team resources for strategic endeavors. From research to content, Iris is designed to optimize workflow efficiency.
372:
Brandwatch has acquired
Paladin, an influencer marketing platform, to enhance its social media management and audience insights capabilities. Paladin offers tools for influencer discovery, campaign management, and reporting across platforms like
309:
Following the
Brandwatch-Crimson Hexagon merger, the two companies' technology was combined to create Brandwatch Consumer Research. This product would replace Brandwatch Analytics and Crimson Hexagon's Forsight.
364:
Falcon.io was acquired by Cision in
January 2019 and merged with Brandwatch in May 2022. Products formerly sold as part of the Falcon.io suite now sit within Brandwatch’s Social Media Management.
968:
1233:
750:
301:
was a social intelligence company that was a competitor of
Brandwatch. The two companies merged in October 2018, combining their technology and customer base into a $ 100m business.
282:
Brandwatch acquired PeerIndex in
December 2014. With the use of PeerIndex technology, Brandwatch created their Audiences product, which they released in July 2016.
459:
1359:
290:
BuzzSumo is a content marketing research and analysis tool, with its first Pro version released in
September 2014. Brandwatch acquired BuzzSumo in October 2017.
1328:
1258:
556:
993:
1417:
39:
1058:
920:
1382:
1184:
1145:
221:
Social Media Management is made up of eight different products: Publish, Advertise, Measure, Benchmark, Influence, Engage, Audience, and Listen.
1397:
507:
772:
408:
Brandwatch has 17 offices across the world, including in New York, London, Brighton, Copenhagen, Berlin, Sofia, Paris, Singapore, and Sydney.
1392:
1026:
704:
532:
321:
is a mobile market research, polling, and survey tool. The tool has been notable in its use of predicting an accurate prediction for the
944:
1407:
823:
1082:
1294:
1121:
846:
1402:
725:
1412:
338:
326:
1336:
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funding, led by Partech Investors, to invest further growth in the US. In February 2021, Brandwatch was acquired by
751:"Social Media Monitoring Tips, Tricks, and Challenges: Interview with Giles Palmer, CEO and founder of Brandwatch"
1387:
1199:
895:
182:
Market research, consumer research, social media analytics, social media monitoring, social media management.
681:
1160:
797:
847:"UK-Based Social Media Monitoring Company Brandwatch Has Acquired PeerIndex For A Reported $ 16 Million"
969:"Brandwatch Unveils a New Product to Enhance Consumer Intelligence for the Market Research Industry"
628:
653:
460:"Brandwatch is acquired by Cision for $ 450M, creating a PR, marketing and social listening giant"
1360:"Influitive Acquires Social Inbox Startup Engagio To Aid In 'Advocate Marketing' Opportunities"
77:
344:
Qriously were acquired by Brandwatch in March 2019. It is no longer available for clients.
42:. Please help update this article to reflect recent events or newly available information.
8:
557:"PR management firm Cision is acquiring Falcon.io to expand into social media marketing"
1302:
605:"RUNTIME COLLECTIVE LIMITED - Overview (free company information from Companies House)"
604:
1209:
1178:
1139:
1034:
1001:
322:
394:
334:
298:
239:
1295:"Don't Like Klout? 12 Other Ways to Track Social Media Influence and Engagement"
994:"Seen the poll that shows a Labour victory? It's worth checking the methodology"
1027:"Election pollsters vindicated as nine out of 12 correctly call Tory landslide"
580:
252:
187:
117:
1059:"Brandwatch turns its war chest on acquiring market research startup Qriously"
921:"Social media monitor Brandwatch acquires content marketing platform BuzzSumo"
1376:
1213:
1038:
1005:
773:"Social Intelligence Startup Brandwatch Raises $ 33M Series C To Grow In US"
1096:
508:"Back to the Future of PR and Marketing: Cision Acquires Brandwatch Cision"
272:
242:
from Nauta Capital in March 2012. In March 2014, Brandwatch partnered with
81:
871:
945:"Social intelligence platforms Brandwatch and Crimson Hexagon to merge"
279:
Twitter profiles, making the company one of the leaders in its sector.
629:"Making Confident Product Decisions with Giles Palmer, CEO Brandwatch"
1204:
374:
275:
1083:"Back to the Future of PR and Marketing: Cision Acquires Brandwatch"
483:
405:
Brandwatch is a subscription-based service with over 7,500 clients.
382:
318:
111:
84:
872:"Brandwatch rolls out social insights tool, Brandwatch Audiences"
437:
427:
390:
378:
140:
Cali Tran (Chief executive officer), Channing Ferrer (President)
581:"Every Product, Every Resource, All Our Expertise, on One Site"
386:
353:
330:
268:
256:
192:
230:
tracking social media mentions and social advertising impact.
1122:"Brandwatch to acquire influencer marketing platform Paladin"
432:
66:
1234:"Brandwatch | Why Brandwatch is the #1 for Social Listening"
705:"Today in APIs: Brandwatch and Gnip Team Up, and 5 New APIs"
243:
202:
417:
247:
1329:"3 Dashboard Tools That Measure Social Media Engagement"
1292:
1259:"3 Dashboard Tools That Measure Social Media Engagement"
533:"5 Best Tools to Measure Share of Voice on Social Media"
1322:
1320:
795:
422:
1326:
1317:
1256:
896:"Review: BuzzSumo Ups The Ante In Content Analysis"
271:-based company, founded by Azeem Azhar, providing
1374:
304:
36:. The reason given is: acquisition of Paladin.
1025:Wilson, Josh; Gilbert, Dominic (2019-12-13).
1024:
748:
679:
654:"Start-ups find their feet at 'Silicon Beach"
1357:
821:
484:"Brandwatch | Digital Consumer Intelligence"
1183:: CS1 maint: numeric names: authors list (
1144:: CS1 maint: numeric names: authors list (
702:
530:
65:
1418:British subsidiaries of foreign companies
1293:Hall, Sharon Hurley Hall (June 4, 2013).
675:
673:
293:
1327:Hall, Sharon Hurley (January 14, 2013).
1257:Hall, Sharon Hurley (January 14, 2013).
1159:Mar 2, Nathan Gilliatt on (2022-03-02).
844:
262:
38:Relevant discussion may be found on the
1288:
1286:
1284:
352:Brandwatch was acquired in Feb 2021 by
313:
285:
1383:Software companies established in 2005
1375:
796:Stephanie Rosenbloom (June 26, 2011).
726:"New: Brandwatch Launches into France"
670:
367:
1398:British companies established in 2005
1158:
991:
869:
347:
1393:Companies based in Brighton and Hove
1281:
1200:"Best places for business: Brighton"
1119:
454:
452:
339:2019 United Kingdom general election
327:2017 United Kingdom general election
238:The company received $ 6 million in
18:
770:
359:
13:
798:"Got Twitter? You've Been Scored?"
411:
14:
1429:
1408:Social media management platforms
1358:Perez, Sarah (February 5, 2013).
1197:
449:
682:"Brandwatch Raises $ 22 Million"
23:
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1226:
1191:
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718:
696:
531:Barysevich, Aleh (2021-04-30).
1403:2005 establishments in England
822:Mike Butcher (June 22, 2011).
749:Jeremy Taylor (11 July 2012).
646:
621:
597:
573:
549:
524:
500:
476:
337:, were also praised for their
1:
1413:2021 mergers and acquisitions
1161:"Brandwatch Acquires Paladin"
824:"PeerIndex hits 45m profiles"
703:Eric Carter (20 March 2014).
680:Garett Sloane (22 May 2014).
443:
233:
992:Belam, Martin (2017-06-08).
305:Brandwatch Consumer Research
7:
400:
10:
1434:
609:beta.companieshouse.gov.uk
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186:
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144:
134:
124:
106:
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32:This article needs to be
1120:March 15, Natasha Bach.
329:. Qriously, along with
203:https://brandwatch.com/
171:Social Media Management
1388:Social media companies
973:www.martechadvisor.com
537:Convince & Convert
294:Crimson Hexagon merger
1165:Social Media Analysis
325:'s vote share in the
263:PeerIndex acquisition
168:Consumer Intelligence
78:Consumer intelligence
1305:on February 21, 2015
314:Qriously acquisition
286:BuzzSumo acquisition
1339:on January 16, 2013
1269:on January 16, 2013
1198:Times, The Sunday.
368:Paladin acquisition
126:Number of locations
61:
900:Search Engine Land
348:Cision acquisition
59:
870:Czarnecki, Sean.
323:Labour Party (UK)
246:, a social media
208:
207:
151:Consumer Research
57:
56:
1425:
1368:
1367:
1355:
1349:
1348:
1346:
1344:
1335:. Archived from
1324:
1315:
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1301:. Archived from
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1279:
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1265:. Archived from
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851:Business Insider
845:O'Reilly, Lara.
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480:
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456:
360:Falcon.io merger
335:Opinium Research
267:PeerIndex was a
251:$ 33 million in
69:
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43:
27:
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771:Butcher, Mike.
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412:Similar metrics
403:
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299:Crimson Hexagon
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240:venture capital
236:
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174:
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53:
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44:
37:
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17:
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1126:www.prweek.com
1112:
1088:
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876:www.prweek.com
862:
837:
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802:New York Times
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369:
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356:for 450M USD.
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118:United Kingdom
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1333:The Daily Egg
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1299:The Daily Egg
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1263:The Daily Egg
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1101:Campaign Asia
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1031:The Telegraph
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21:
20:
1363:
1353:
1341:. Retrieved
1337:the original
1332:
1307:. Retrieved
1303:the original
1298:
1271:. Retrieved
1267:the original
1262:
1252:
1241:. Retrieved
1237:
1228:
1217:. Retrieved
1203:
1193:
1168:. Retrieved
1164:
1154:
1129:. Retrieved
1125:
1115:
1104:. Retrieved
1100:
1091:
1077:
1066:. Retrieved
1062:
1053:
1042:. Retrieved
1030:
1020:
1009:. Retrieved
998:The Guardian
997:
987:
976:. Retrieved
972:
963:
952:. Retrieved
948:
939:
928:. Retrieved
924:
915:
904:. Retrieved
902:. 2014-09-17
899:
890:
879:. Retrieved
875:
865:
854:. Retrieved
850:
840:
828:. Retrieved
826:. TechCrunch
817:
805:. Retrieved
801:
791:
780:. Retrieved
776:
766:
754:. Retrieved
744:
733:. Retrieved
729:
720:
708:. Retrieved
698:
686:. Retrieved
661:. Retrieved
657:
648:
637:. Retrieved
635:. 2018-02-09
632:
623:
612:. Retrieved
608:
599:
588:. Retrieved
584:
575:
564:. Retrieved
560:
551:
540:. Retrieved
536:
526:
515:. Retrieved
511:
502:
491:. Retrieved
487:
478:
467:. Retrieved
463:
407:
404:
371:
363:
351:
343:
341:prediction.
317:
308:
297:
289:
281:
273:social media
266:
237:
228:
220:
216:
210:
209:
107:Headquarters
102:Giles Palmer
82:Social media
74:Company type
45:
33:
218:use cases.
16:UK business
1377:Categories
1364:TechCrunch
1343:October 5,
1309:October 5,
1273:October 5,
1243:2024-08-29
1238:Brandwatch
1219:2020-02-12
1170:2024-09-25
1131:2024-09-25
1106:2024-09-25
1097:"#paladin"
1068:2020-02-12
1063:TechCrunch
1044:2020-02-12
1011:2020-02-12
978:2020-02-12
954:2020-02-12
949:TechCrunch
930:2020-02-12
925:TechCrunch
906:2020-02-12
881:2020-02-12
856:2020-02-12
782:2015-10-29
777:TechCrunch
735:2015-11-10
730:Brandwatch
663:2020-02-11
658:www.ft.com
639:2020-02-11
614:2020-02-11
590:2022-07-04
585:Brandwatch
566:2022-07-04
561:TechCrunch
542:2022-11-18
517:2024-09-25
493:2022-07-04
488:Brandwatch
469:2022-07-04
464:TechCrunch
444:References
234:Investment
211:Brandwatch
136:Key people
60:Brandwatch
48:April 2023
1214:0140-0460
1205:The Times
1039:0307-1235
1006:0261-3077
423:Commun.it
418:Cloze.com
375:Instagram
276:analytics
40:talk page
1179:cite web
1140:cite web
684:. AdWeek
633:SaaStock
401:Overview
383:Facebook
319:Qriously
253:Series C
179:Services
145:Products
112:Brighton
85:software
756:28 June
710:28 June
688:28 June
438:Q Score
428:Engagio
391:Twitter
379:YouTube
225:History
199:Website
99:Founder
91:Founded
34:updated
1212:
1037:
1004:
830:1 July
807:1 July
512:Cision
395:Twitch
393:, and
387:TikTok
354:Cision
331:Kantar
269:London
257:Cision
193:Cision
188:Parent
162:Brands
433:Klout
154:Vizia
1345:2019
1311:2019
1275:2019
1210:ISSN
1185:link
1146:link
1035:ISSN
1002:ISSN
832:2011
809:2011
758:2014
712:2014
690:2014
333:and
244:Gnip
94:2007
248:API
1379::
1362:.
1331:.
1319:^
1297:.
1283:^
1261:.
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