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and were advertised as food that could be eaten at any time of the day. Analyst John McMillin said, "The idea here is to turn a cereal into a healthy snack" and that "it's a little like Pepsi and Coke trying to get people to consume their soft drinks in the morning." Fingos were "lightly sweetened"
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The packaging for Fingos stated it was cereal and that it contained a similar number of calories to other breakfast cereal. Its packaging has "a wide grin depicting a person about to consume Fingos." General Mills had
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received similar treatment in 1992. Posters were hung up in 32 large cities. In order to have Fingos be kept secret from its competitors, General Mills used in-home research instead of releasing the cereal in
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Consumers were confused by the marketing concept when Fingos were released due to it being advertised as a snack despite being in the cereal section. Fingos were unsuccessful and were discontinued in 1994.
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Fingos was worked on for three or four years prior to its release in 1993. It was a cereal that was meant to be eaten with fingers as a snack and without milk. The cereal pieces were shaped as
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and were released in one-serving bags or in boxes with the flavors being honey toasted oat and cinnamon. Each piece was "bigger than corn flakes but smaller than potato chips."
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that lasted from 1993 to 1994. The cereal was advertised as a snack which confused consumers. The box was voiced in television commercials by comedian
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90:. The box in the commercials would say, "How wholesome am I?" and "Read my hips" while showing the cereal's nutritional information.
60:, in which 1% of the group ate the cereal with milk. The company spent $ 34 million to advertise the cereal in 1993 and Multi-Grain
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246:"The Media Business: Advertising; General Mills Tries to Position Cereal Beyond the Breakfast Table"
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voiced the cereal box in television commercials and he based the voice off
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215:"Remembering Fingos, the Hybrid Cereal-Snack Disappointment of the '90s"
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86:. The commercials were 15 or 30 seconds long and they were animated by
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175:"Firm Hopes You'll Give Its All-Day Cereal A Hand"
282:. Appleton, Wisconsin – via Newspapers.com.
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274:"General Mills expands cereal beyond breakfast"
22:is a discontinued breakfast cereal snack from
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787:Hazard analysis and critical control points
858:Products and services discontinued in 1994
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743:The General Mills Radio Adventure Theater
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143:Lazarus, George (February 5, 1993).
272:Kennedy, Tony (February 14, 1993).
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244:Elliott, Stuart (August 2, 1993).
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16:Discontinued General Mills cereal
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213:Rossen, Jake (March 12, 2020).
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80:as the genie in the 1992 film
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853:Products introduced in 1993
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737:Cereal Partners Worldwide
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116:List of breakfast cereals
345:Charles Alfred Pillsbury
360:Adelaide Hawley Cumming
335:Cadwallader C. Washburn
732:Betty Crocker Kitchens
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848:General Mills cereals
668:Natural & organic
429:Fiber One (Fibre One)
414:Cinnamon Toast Crunch
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863:American snack foods
754:Great Mill Disaster
444:French Toast Crunch
355:William de la Barre
121:List of snack foods
88:Kurtz & Friends
792:Project Strato-Lab
766:Pillsbury Doughboy
761:Pillsbury Bake-Off
402:Honey Nut Cheerios
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328:Historical figures
251:The New York Times
187:. February 8, 1993
843:Breakfast cereals
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675:Annie's Homegrown
587:Fruit by the Foot
279:The Post-Crescent
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749:Mill City Museum
706:Hamburger Helper
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350:James Ford Bell
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78:Robin Williams
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479:Reese's Puffs
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28:Steve Mackall
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24:General Mills
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464:Lucky Charms
424:Cookie Crisp
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255:. Retrieved
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224:. Retrieved
220:Mental Floss
218:
189:. Retrieved
180:Deseret News
178:
154:. Retrieved
148:
81:
71:
67:test markets
58:focus groups
54:
45:
37:
19:
18:
628:Häagen-Dazs
515:Old El Paso
419:Cocoa Puffs
340:John Crosby
257:January 17,
226:January 17,
191:January 17,
156:January 17,
108:Food portal
51:Advertising
837:Categories
802:Space food
602:Gardetto's
127:References
34:Background
782:DSV Alvin
711:Pet, Inc.
582:Dunkaroos
551:Pillsbury
539:Pillsbury
520:Progresso
392:Boo-Berry
72:Comedian
716:Squeezit
659:Bisquick
577:Chex Mix
525:Totino's
494:Wheaties
397:Cheerios
94:See also
62:Cheerios
40:hexagons
685:Lärabar
638:Yoplait
633:Liberté
623:Go-Gurt
546:Jus-Rol
469:Nesquik
385:Cereals
83:Aladdin
694:Former
647:Baking
572:Bugles
565:Snacks
503:Brands
454:Kaboom
20:Fingos
725:Other
616:Dairy
484:Total
489:Trix
409:Chex
259:2021
228:2021
193:2021
158:2021
459:Kix
839::
276:.
248:.
236:^
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201:^
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313:e
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299:v
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