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Regular features include "Booze in the News", "Post Cards from Skid Row" (featuring poetry written by and/or for the inebriated), "Wino Wisdom", "Alcocomics − Cartoons for the sober challenged", and "You Know You're a
Drunkard When..." The magazine also features articles on alcohol's place in
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in Las Vegas, reportedly broke the casino's record for the amount of money brought in at a bar during a private event. It became an annual event, advertised as "The best time you’ll never remember" and "Say it loud, say it plowed".
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Rich, the magazine's creator, is also listed as the publisher/editor. Staff are allowed to drink (and smoke) on the job and are provided with a bar and a fridge containing beer.
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The magazine's website sells paraphernalia bearing its logo and/or phrases related to the magazine itself and to the liberal consumption of alcohol. The Modern
Drunkard
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Nanny State: How Food
Fascists, Teetotaling Do-Gooders, Priggish Moralists, and Other Boneheaded Bureaucrats Are Turning America into a Nation of Children
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features a martini glass with an olive above two crossed swords. Three letters, M, D and M, appear on the flag and stand for "Modern
Drunkard Magazine."
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in 1996. The first issue was 16 photocopied pages with made-up ads; in 2006 its circulation was about 35,000. The magazine runs advertisements from
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as well as companies selling drinking supplies. The print edition is available at newsstands and also free in bars and liquor stores.
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periodicals, with artwork depicting tough, lantern-jawed men and sultry, buxom women.
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held its first convention for readers and staff in 2004. The convention, held at the
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is an active communication channel along with the official forums.
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The magazine's artistic style is reminiscent of popular 1950s "
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495:"Drinkers object to Jack Daniel's watering whiskey down"
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Food and drink magazines published in the United States
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humorously promoting the lifestyle of the "functional
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550:"Modern Drunkard opens the tap for annual convention"
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The magazine frequently runs pieces arguing against
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658:Bimonthly magazines published in the United States
638:Lifestyle magazines published in the United States
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360:"A Serious Business for a Humorous Drunkard"
465:"How Modern Drunkards convene in Las Vegas"
248:. Unsourced material may be challenged and
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268:Learn how and when to remove this message
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503:. Associated Press. September 29, 2004
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587:. New York: Broadway. pp.
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44:Cover of the May 2003 issue of
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475:on September 24, 2016
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242:improve this section
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365:The New York Times
131:is a glossy color
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412:October 20,
322:Conventions
258:August 2014
160:Minneapolis
158:in Denver,
632:Categories
133:periodical
67:Broadsheet
500:USA Today
379:August 8,
374:0362-4331
229:does not
164:Las Vegas
137:alcoholic
73:Publisher
579:(2007).
308:standard
150:founded
116:drunkard
57:Magazine
528:Fortune
250:removed
235:sources
189:martini
174:Content
143:History
111:Website
93:Founded
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63:Format
591:–58.
338:Notes
314:Staff
288:Style
200:proof
593:ISBN
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414:2011
381:2014
370:ISSN
298:pulp
233:any
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196:MADD
166:and
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118:.com
96:1996
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