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stories we reviewed, 258 health stories about everything from food contamination to mercury poisoning to rare diseases earned space in
America's magazines for women—many overly dependent on anecdotal evidence and devoid of any valid risk assessment. Often, a hint of conspiracy was added ("10 Urgent Health Risks Doctors Don't Tell You About") to ratchet up the fear factor....
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also refers to "a means of directing fish towards the main, holding part of a net by frightening the fish into movement", but the term is not well known outside of commercial fishing (and bird hunting, where a similar technique is used to flush birds into flight), so an influence on the journalism
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Women's magazines also package fear ... by "exposing" frightening and imminent threats to women, especially when it comes to health. Our survey of women's magazines found that when it comes to scare stories, the least substantiated ones were about health. In fact, over the three years' worth of
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What women's magazines really specialize in are stories that make you afraid to cross the threshold of a hospital, trust your doctor, or take your medicine. In looking at ten years of cover lines ... one can see a dramatic acceleration of bad-doctor stories during the 1990s.
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Two thirds of the articles reviewed in the study never mentioned that the actual risks from any of these threats were extremely small, and even more important, that the alarmist views in many of the articles actually disagreed with mainstream science.
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magazine in the year 1990 had no health cover stories, but in 2002 had at least one scare-line in almost every issue, e.g. "It's Common, It Can Kill: Why Aren't
Doctors Telling Us about This Women-only Disease?" (from the April 2002 issue).
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statistics" and the replacement of rigorous reporting with personal opinion and vague, exaggeratory implications with a lot of "wiggle room". Such articles also appear to be the leading source of unreasonable
127:(1928): "I knew for instance, sitting at my desk, just how many extra papers I could sell with a scare-line on a police scandal." The practice has also been criticized as manipulative and of
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She concludes that women acting as the effective gatekeepers of family health is why they have been increasingly targeted by this sort of writing and marketing, often based on "confusing,
209:). Blyth concedes that her own former publication also ran such scare-lines, such as "Dangerous Medicine: When Cures Harm Instead of Heal", and "Foods that Can Kill".
142:, especially from the early 1990s onward, have published an increasing number of "scare stories" about health, most often using alarming headlines and "
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against an opposing political candidate, or to cause an estrangement or cause something to seem unfamiliar in a supernatural way. The term
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This article is about use of quotations and headlines to scare readers. For dismissive use of quotation marks, see
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observes the following, based on one-year, three-year, and ten-year studies of articles in women's magazines:
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is sometimes also used to refer to scare-lines that are direct quotations, but more often refers today to
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Scare-lining increases newspaper sales predictably, and this has been known for several generations.
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Spin
Sisters: How the Women of the Media Sell Unhappiness and Liberalism to the Women of America
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231:. Theory and History of Literature. Vol. 36. University of Minnesota Press.
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The Oxford
English Dictionary: A New English Dictionary on Historical Principles
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Scare Quotes from
Shakespeare: Marx, Keynes, and the Language of Reenchantment
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Reproductions of
Banality: Fascism, Literature, and French Intellectual Life
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The block quotations are from pp. 123–124, 125, and 127, respectively.
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462:. Macmillan. pp. 116, 120, 122–127, 136–137, 140, 299.
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in the same sense dates back to at least 1946. The term
344:. University of Illinois Press. pp. 91, 214, 285.
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and as a headline or other emphasized text, such as a
111:term is dubious despite a conceptual similarity.
38:is a word or phrase that is presented (often as a
488:
58:around a term to imply doubt, irony, or scorn.
16:Emphasized quote or headline to scare the reader
341:The Brass Check: A Study of American Journalism
125:The Brass Check: A Study of American Journalism
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146:" text that are not quotations. For example,
382:Pauly, Daniel; Froese, Rainer, eds. (2017).
365:Craigie, W. A.; Onions, C. T., eds. (1933).
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265:Southern California: An Island on the Land
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102:, the latter as early as 1888. The use of
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304:. Stanford University Press. p. 6.
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392:. Leibniz Institute of Marine Sciences
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46:) to scare the reader, as part of a
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205:that childhood vaccination causes
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165:, and former editor-in-chief of
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90:has sometimes been used. The
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225:Kaplan, Alice Yeager (1986).
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203:debunked but persistent idea
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135:In modern women's magazines
10:
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371:. Oxford: Clarendon Press.
262:McWilliams, Carey (1946),
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92:Oxford English Dictionary
411:Sinclair, Upton (1928).
298:Harries, Martin (2000).
115:In newspaper journalism
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199:fears about vaccines
168:Ladies' Home Journal
131:since the same era.
62:Origin of the terms
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497:Figures of speech
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473:. Retrieved
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394:. Retrieved
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384:"scare line"
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315:. Retrieved
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242:. Retrieved
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21:Scare quotes
201:(e.g., the
155:Myrna Blyth
104:scare quote
52:scare quote
502:Propaganda
491:Categories
475:25 January
396:25 January
317:25 January
281:25 January
244:25 January
213:References
108:scare line
100:scare-head
96:scare-line
72:scare-head
68:scare-line
66:The terms
44:pull quote
32:scare-head
28:scare-line
144:billboard
123:wrote in
40:quotation
456:(2007).
389:FishBase
338:(1928).
159:feminist
83:headline
149:Glamour
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207:autism
77:scare
34:, or
477:2017
464:ISBN
419:ISBN
398:2017
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319:2017
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283:2017
270:ISBN
246:2017
233:ISBN
157:, a
98:and
70:and
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493::
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248:.
23:.
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