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After the settlement, the popularity of SplitFire's spark plug range declined. In 2002, it was still considered a leading sparkplug manufacturer, but by 2015, the company's products were not broadly distributed, and its official website had been removed.
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charged SplitFire with deceptive advertising. The manufacturer settled the charges with the FTC; as part of the settlement, SplitFire was prohibited from making what the FTC considered deceptive claims about fuel economy or emissions.
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featuring a split ground electrode. SplitFire claimed that its "V" electrode design improved combustion by allowing the ignited flame to pass through the gap in the electrode, instead of around it.
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SplitFire spark plugs were popular and heavily advertised in the early 1990s. The manufacturer also sponsored the
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104:"Splitfire Settles FTC Charges: Economy, Efficiency Claims are Deceptive"
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127:"Spark Plugs: Fact and Fiction"
125:Davis, Marlan (March 1, 2002).
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157:. You can help Knowledge by
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79:"Splitfire Spark Plug Open"
52:In 1997, the United States
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54:Federal Trade Commission
36:SplitFire Spark Plug 500
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209:Spark plugs
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198:Categories
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