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The 86 percent solution: How to succeed in the biggest market opportunity of the next 50 years
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The Arab World
Unbound: Tapping Into The Power of 350 Million Consumers
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309:"The Incomplete Autobiography of an Immigrant Marketing Professor"
294:"Vijay Mahajan | Directory | McCombs School of Business"
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https://www.mccombs.utexas.edu/Directory/Profiles/Mahajan-Vijay
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is the John P. Harbin
Centennial Chair in Business at
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This biography of an
American business academic is a
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Innovation
Diffusion Models of New Product Acceptance
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