285:
35:
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301:
of a ship. The first story is faced with roughly-dressed stone and has arched windows and doorways. The upper stories, in contrast, are faced with finely-dressed stone and have windows and balconies opening at right angles, along with horizontal stone protrusions demarcating each story. Due to the
519:
measuring station has operated on the roof of the
Generali Building since December 1949. In January 1993 this station was upgraded with an "automatic observation post" that generates weather data every ten minutes. In January 1974 the station recorded the strongest gust of wind ever in Israel,
480:, the Anglo-Palestine Bank, the Central Post Office, and the Generali Building. That same year, the British had evacuated the Generali Building of its tenants and nationalized the building. From 1946 to 1948 the Generali Building housed several British military functions, including the main
416:
The building was completed in 1935. The
Jerusalem branch of the Assicurazioni Generali insurance company occupied the main floor of the building from 1935 to 1946. Office space on upper floors and shops at street level were rented out to private businesses.
284:
333:
MDCCCXXXI, or 1831, the year that
Assicurazioni Generali was founded. The sculpture was constructed in six sections and produced by Jerusalem artist David Ozhernesky together with two Italian assistants. The name of the insurance company appears in
491:
to take the
Bevingrad buildings. The first one to be recovered was the Generali Building, where fighters hoisted the Israeli flag over the lion sculpture on the roof before continuing on to take control of the Russian Compound.
1014:
369:, Italy, in 1831, decided to open a branch in Jerusalem. It acquired the lot in downtown Jerusalem – which was being used as a bus parking lot – from British Mandate officials. The company hired Jewish-Palestinian architect
296:
Situated at the intersection of Jaffa Road and Queen
Shlomzion Street, the sides of the triangular-shaped Generali Building splay out in a V-shape, with the corner facing the intersection designed like the
34:
354:
The
Generali Building was one of three commercial structures built at the eastern end of Jaffa Road in the 1930s. The others, constructed by the British, were the Anglo-Palestine Bank (currently
445:
stepped up its attacks against
British installations in Palestine, prompting the British to begin fortifying those installations. Security zones with huge coils of
624:
95:
508:, the Department of Immigration and Population Registry, and the Internal Auditing Office. Long-time businesses at street level include a branch of
763:
305:
Atop the roof is a large stone sculpture of a winged lion leaning on an open book. While many observers mistakenly attribute this symbol to the
1227:
740:
789:
1232:
1081:
321:, and the symbol of the Generali insurance company. This symbol has appeared on all of the company's branches worldwide since 1848. The
1247:
453:
blocking the incursion of armed vehicles began appearing around
Jerusalem. Jerusalemites called the fortified zones "Bevingrad", a
359:
982:
572:
925:
650:
1041:
822:
690:
393:, with "a rounded corner and flowing lines". Company executives rejected Kaufmann's plan and turned to Italian architect
390:
302:
topography of the site, the building has five stories at its western end and a wing of six stories at its eastern end.
450:
429:
Partial view of
Princess Mary Street (today Queen Shlomzion Street) in Bevingrad. The Generali Building is at right.
276:
The
Generali Building is located in Bar Kochba Square at the intersection of Jaffa Road and Queen Shlomzion Street.
956:
853:
911:
793:
773:
1237:
1099:
1075:
986:
899:
516:
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398:
244:
nationalized the building and enclosed it and several other structures at the eastern end of Jaffa Road in a
134:
88:
484:. A machine gun was mounted on the "middle balcony" of the Generali Building and trained on Jaffa Road.
413:
in Italy. Piacentini's plan was accepted and the De Farro firm was hired to begin construction in 1934.
487:
On 14 May 1948, when the British Mandatory government pulled out of Palestine, Irgun fighters mounted
402:
257:
54:
1034:
877:
1242:
1202:
382:
881:
797:
476:
One such zone, established in 1946, encompassed the eastern end of Jaffa Road and included the
248:
security zone. With the end of the Mandatory government in 1948, the building was taken by the
237:
160:
425:
401:, for an alternative. Piacentini submitted a design for a triangular building that combined
252:. Since the establishment of the state, the Generali Building has housed the offices of the
1127:
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8:
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58:
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329:(Peace unto you, Mark, my Evangelist). On the base of the sculpture are engraved the
477:
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233:
209:
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225:
389:, to draw up a plan. Kaufmann submitted a plan for a seven-story structure in
1216:
1182:
481:
462:
409:
elements with a subdued and "non-jarring" appearance, a common look in 1930s
365:
In 1931, Assicurazioni Generali, marking its centenary since its founding in
330:
306:
245:
110:
97:
1188:
1117:
960:
512:
and Rejwan Travel Service, one of the oldest travel agencies in Jerusalem.
458:
314:
1176:
1093:
454:
446:
437:
Irgun taking the Generali Building following the British evacuation, 1948
433:
346:
1139:
1050:
469:, where large-scale fortifications had been emplaced prior to the 1942
355:
256:
and other government agencies, and street-level stores. The building's
221:
69:
466:
73:
743:[Generali Building] (in Hebrew). All About Jerusalem. 2014
1133:
386:
378:
366:
335:
318:
765:
The Regions of Italy: A Reference Guide to History and Culture
1019:
442:
322:
249:
298:
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have made it a prominent landmark in downtown Jerusalem.
240:
insurance company from 1935 to 1946. In 1946 the British
500:
The building houses government offices, including the
465:
survivors entry to Palestine, and the Russian city of
900:"The United Nations and Israel's War of Independence"
309:, emblem of the city of Jerusalem, it is in fact the
625:"Photo Gallery of Bauhaus and Israeli Architecture"
220:) is a landmark office and commercial building on
520:measuring 159 kilometres per hour (99 mph).
1214:
768:. Greenwood Publishing Group. pp. 138–139.
575:[Jerusalem: Buildings in the New City].
883:The Jewish Agency's Digest of Press and Events
1035:
906:. 1993: Martinus Nijhoff Publishers, p. 646.
457:of the name of the British Foreign Secretary
236:, it served as the Jerusalem branch of the
1042:
1028:
894:
892:
854:"AKA Bevingrad – The new Shlomzion Square"
817:
815:
644:
642:
829:. 18 May 2001. p. 10. Archived from
792:[Generali Building] (in Hebrew).
594:
566:
564:
562:
560:
558:
556:
554:
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761:
550:
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723:
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717:
684:
682:
680:
678:
639:
570:
1215:
851:
688:
648:
590:
588:
586:
1228:Buildings and structures in Jerusalem
1023:
529:
325:words engraved on the stone book are
1015:Photographs of the Generali Building
924:Zvielli, Alexander (8 August 2011).
714:
675:
264:, and large, rooftop sculpture of a
954:
845:
689:Bar-Am, Aviva (19 September 2003).
583:
350:Generali Building, circa 1935–1946.
213:
13:
1233:Office buildings completed in 1935
989:. 14 December 2006. Archived from
495:
14:
1259:
1008:
649:Bar-Am, Aviva (8 February 2008).
502:Jerusalem District Administration
254:Jerusalem District Administration
131:Jerusalem District Administration
1201:
604:Architecture of Israel Quarterly
33:
1248:Stripped Classical architecture
975:
948:
917:
904:An International Law Miscellany
871:
852:Neiman, Rachel (28 July 2013).
327:Pax Tibi Marce Evangelista Meus
279:
1049:
959:. etzel.org.il. Archived from
782:
755:
617:
1:
1082:Yitzhak Navon railway station
987:Israel Meteorological Service
762:Domenico, Roy Palmer (2002).
573:"ירושלים: בניינים בעיר החדשה"
523:
517:Israel Meteorological Service
794:Israel Ministry of Education
571:Even-Or, Shmuel (May 1984).
420:
7:
1157:
955:Lapidot, Professor Yehuda.
271:
135:Israel Ministry of Interior
10:
1264:
1062:
341:
1199:
1165:
1156:
1070:
1061:
1057:
957:"The Jerusalem Battalion"
397:, chief architect of the
232:, chief architect of the
194:
184:
179:
171:
166:
156:
148:
140:
126:
87:
79:
64:
50:
45:
41:
32:
25:
20:
878:Jewish Agency for Israel
449:filling the streets and
373:, designer of Jerusalem
441:Beginning in 1944, the
180:Design and construction
111:31.780528°N 35.221750°E
438:
430:
399:Italian Fascist regime
351:
293:
238:Assicurazioni Generali
234:Italian Fascist regime
161:Assicurazioni Generali
691:"Return to Bevingrad"
436:
428:
349:
338:under the roof line.
287:
1238:Triangular buildings
1088:Mahane Yehuda Market
510:Union Bank of Israel
506:Ministry of Interior
471:Battle of Stalingrad
411:Fascist architecture
242:Mandatory government
141:Construction started
116:31.780528; 35.221750
1076:Central Bus Station
926:"From Our Archives"
651:"Generali Building"
579:(in Hebrew): 20–23.
395:Marcello Piacentini
391:International Style
360:Central Post Office
262:modern architecture
230:Marcello Piacentini
189:Marcello Piacentini
107: /
51:Architectural style
46:General information
930:The Jerusalem Post
898:Rosenne, Shabtai.
827:The Jerusalem Post
800:on 24 October 2013
695:The Jerusalem Post
656:The Jerusalem Post
600:"Jerusalem Center"
439:
431:
352:
311:Lion of Saint Mark
294:
292:statue on the roof
290:Lion of Saint Mark
266:Lion of Saint Mark
1210:
1209:
1197:
1196:
1152:
1151:
1112:Generali Building
1100:Ben Yehuda Street
993:on 1 October 2013
963:on 9 January 2022
489:Operation Kilshon
461:, who had denied
371:Richard Kauffmann
206:Generali Building
202:
201:
167:Technical details
21:Generali Building
1255:
1205:
1154:
1153:
1059:
1058:
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1037:
1030:
1021:
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1003:
1002:
1000:
998:
979:
973:
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968:
952:
946:
945:
943:
941:
932:. Archived from
921:
915:
896:
887:
886:, Vol. 2, p. 61.
875:
869:
868:
866:
864:
849:
843:
842:
840:
838:
819:
810:
809:
807:
805:
796:. Archived from
786:
780:
779:
759:
753:
752:
750:
748:
737:
712:
710:
708:
706:
697:. Archived from
686:
673:
672:
670:
668:
659:. Archived from
646:
637:
636:
634:
632:
621:
615:
614:
612:
610:
596:Kroyanker, David
592:
581:
580:
568:
478:Russian Compound
215:
198:De Farro Company
122:
121:
119:
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117:
112:
108:
105:
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100:
37:
18:
17:
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936:on 11 June 2014
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897:
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876:
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833:on 11 June 2014
823:"Emerging City"
821:
820:
813:
803:
801:
788:
787:
783:
776:
760:
756:
746:
744:
741:"בניין ג'נראלי"
739:
738:
715:
704:
702:
701:on 11 June 2014
687:
676:
666:
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663:on 11 June 2014
647:
640:
630:
628:
627:. The Historama
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622:
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608:
606:
593:
584:
569:
530:
526:
498:
496:Current tenants
423:
344:
282:
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218:Binyan Generali
195:Main contractor
133:
127:Current tenants
115:
113:
109:
106:
101:
98:
96:
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28:
12:
11:
5:
1261:
1251:
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1243:Generali Group
1240:
1235:
1230:
1225:
1208:
1207:
1200:
1198:
1195:
1194:
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1185:
1179:
1173:
1171:Davidka Square
1166:
1163:
1162:
1150:
1149:
1147:
1146:
1144:Tower of David
1136:
1130:
1124:
1114:
1108:
1106:Nahalat Shiv'a
1102:
1096:
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1067:
1055:
1054:
1047:
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1009:External links
1007:
1005:
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781:
774:
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713:
711:(subscription)
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451:dragon's teeth
422:
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375:garden suburbs
343:
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331:Roman numerals
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228:. Designed by
226:West Jerusalem
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790:"בנין ג'נרלי"
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482:quartermaster
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1189:Safra Square
1158:
1118:Safra Square
1111:
1063:
995:. Retrieved
991:the original
977:
965:. Retrieved
961:the original
950:
938:. Retrieved
934:the original
929:
919:
903:
882:
873:
861:. Retrieved
857:
847:
835:. Retrieved
831:the original
826:
802:. Retrieved
798:the original
784:
764:
757:
745:. Retrieved
703:. Retrieved
699:the original
694:
665:. Retrieved
661:the original
654:
629:. Retrieved
619:
607:. Retrieved
603:
576:
514:
499:
486:
475:
459:Ernest Bevin
440:
415:
403:neoclassical
383:Beit Hakerem
364:
353:
326:
315:patron saint
304:
295:
288:Close-up of
280:Architecture
275:
258:neoclassical
217:
214:בניין ג'נרלי
205:
203:
185:Architect(s)
102:35°13′18.3″E
99:31°46′49.9″N
55:Neoclassical
27:בניין ג'נרלי
15:
1177:Zion Square
1094:Clal Center
983:"Jerusalem"
455:portmanteau
447:barbed wire
172:Floor count
114: /
89:Coordinates
1223:Jaffa Road
1217:Categories
1140:Jaffa Gate
1051:Jaffa Road
912:0792317424
775:0313307334
524:References
467:Stalingrad
358:) and the
356:Bank Leumi
222:Jaffa Road
70:Jaffa Road
1122:City Hall
858:Israel21c
463:Holocaust
421:Bevingrad
246:fortified
149:Completed
74:Jerusalem
1128:Old City
880:(1949).
598:(2005).
377:such as
272:Location
65:Location
1159:Squares
1134:Mamilla
997:3 April
967:3 April
940:3 April
863:3 April
837:3 April
804:3 April
747:3 April
705:3 April
667:3 April
631:3 April
609:3 April
387:Talpiot
379:Rehavia
367:Trieste
342:History
80:Country
1064:Places
910:
772:
577:Kardom
504:, the
407:modern
385:, and
336:relief
319:Venice
210:Hebrew
175:5 to 6
83:Israel
59:Modern
902:, in
443:Irgun
323:Latin
250:Irgun
157:Owner
1138:11.
1132:10.
999:2014
969:2014
942:2014
908:ISBN
865:2014
839:2014
806:2014
770:ISBN
749:2014
707:2014
669:2014
633:2014
611:2014
405:and
299:prow
260:and
204:The
152:1935
144:1934
1187:D.
1181:C.
1175:B.
1169:A.
1126:9.
1116:8.
1110:7.
1104:6.
1098:5.
1092:4.
1086:3.
1080:2.
1074:1.
515:An
317:of
224:in
68:25
1219::
1142:/
1120:/
985:.
928:.
891:^
856:.
825:.
814:^
716:^
693:.
677:^
653:.
641:^
602:.
585:^
531:^
473:.
381:,
362:.
313:,
216:,
212::
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1001:.
971:.
944:.
914:.
867:.
841:.
808:.
778:.
751:.
709:.
671:.
635:.
613:.
208:(
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.