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George W. Trendle

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357:. The target audience included children, so Trendle insisted on a wholesome hero with high moral standards. Violence and romance were to be minimized. Trendle worked out the basic concept of a masked vigilante, a lone Texas ranger with a big white horse, in staff meetings with Jim Jewell and studio manager Harold True. Then it was turned over to Fran Striker to flesh out the details and provide the scripts. His contributions included silver bullets and an Indian companion. The result was 639: 469:. Bob Barclay was an undercover agent for the U.S. Government with a cover identity as a news correspondent. Trendle received complaints from the U.S. Government because the stories sounded too much like actual cases. The American press also complained that the series was hurting the real-life situation of 420:
on the serial's soundtrack and acquired the right to use it on The Lone Ranger. In 1939, when The Lone Ranger moved from Mutual to NBC (Blue), new arrangements were recorded by The NBC Symphony and used for the rest of the run of the radio series and on the TV series episodes produced by Trendle's company.
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Trendle recognized the value of the Lone Ranger and forced Striker and Jewell to sign over all rights. Along with the legal rights, Trendle claimed credit as the creator of the Lone Ranger. Trendle and his partners kept most of the profits from radio syndication, movie rights, and merchandising while
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in Grand Rapids, Michigan. The two stations merged facilities, including studios and transmitters, but retained both station licenses. WASH was on the air from 8 a.m. to noon, and WOOD from noon to midnight. WOOD-WASH became an NBC Red affiliate in 1935. King and Trendle decided to drop the WASH
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but became an independent station within a year. Trendle's partner, Kunsky, legally changed his name to King in 1936, and the Kunsky-Trendle Broadcasting Company became the King-Trendle Broadcasting Company. WXYZ improved its technical facilities through the 1930s, expanding its studios, raising its
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As part of the deal, Trendle and Kunsky were prohibited from reentering the movie business in Detroit. However, Zukor apparently recognized Trendle's talents and hired him to manage the Paramount theaters in Detroit. Trendle is credited as having built the historic Alger Theater, which opened August
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In 1937, Trendle licensed Republic Pictures to produce a movie version of The Lone Ranger. Trendle was not happy with changes that were made in the movie adaptations and hired attorney Raymond Meurer to oversee licensing of the franchise. However, Trendle did like the incidental music Republic used
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Campbell reportedly kept a set of books to show employees that the company was losing money and could not afford to pay higher salaries. Trendle and Campbell often responded to employee requests for salary increases by downplaying their value to the company and threatening to fire them. This threat
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was added to the roster of WXYZ programs. The Green Hornet was a modern-day masked crime fighter named Britt Reid and was descended from the Lone Ranger's nephew Dan Reid. He was assisted by his Japanese (later changed to Filipino when American involvement in World War II grew more likely) valet
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whom Trendle hired to find sponsors for his radio programs. Campbell is credited with signing Silvercup Bread (of the Gordon Baking Company) as the first sponsor for the Lone Ranger series. This was a big account and helped to bring the show to nationwide syndication. Apparently, Campbell's
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In order to service a nationwide audience, the live broadcast was performed three times, once for each time zone. Beginning in February 1938, the third performance was also recorded on a transcription disk for later broadcast on stations that did not have a live connection to the network.
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The Lone Ranger was an almost immediate hit. In May, a free popgun was offered to the first 300 listeners to send a written request; the station received nearly 25,000 replies. In July, the Lone Ranger made a public appearance at a park and a crowd estimated at 70,000 gathered.
266:, with studios in the Waldron Hotel in downtown Pontiac. Trendle and Campbell were reportedly still in charge of station operations in the late 1960s. In 1987, WPON's transmitter was moved from Pontiac to Walled Lake. The station is currently owned by Southfield-based 250:
in 1997. The station is currently owned by The Christian Broadcasting System. Three of the four towers were demolished in 2003 to make room for redevelopment of the site. The fourth tower was removed in 2004 after new transmitting facilities were completed in
226:(channel 7) but did not include ownership of Trendle's radio programs. The FCC approved ABC's purchase on July 18, 1946. In 1952, Paramount Theaters (owners of Kunsky and Trendle's former chain of Detroit area theaters) acquired ABC, including WXYZ. 325:
In June 1932, Trendle decided to drop the network affiliation to operate WXYZ as an independent station. His station would produce its own radio drama series and broadcast locally produced music programs rather than pay for syndicated programs.
168:. Trendle negotiated to sell Kunsky's theatres for $ 6 million. Zukor transferred the theaters to a Paramount subsidiary named United Detroit Theatres. In 1948, Paramount's monopoly became the focus of an antitrust suit initiated by the 476:
In July 1954, Trendle sold the rights to the Lone Ranger to the Wrather Corporation for $ 3 million. The radio series ceased at that time, but the television series continued until 1957 with Jack Wrather as the new executive producer.
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beginning in 1905. In 1911, he built the first movie theater in Detroit. It was the second movie theater in the nation. By 1928, he owned twenty movie theaters, including four of the largest first-run theaters in Detroit.
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lawyer who had established a reputation as a tough negotiator specializing in movie contracts and leases. Trendle became involved in the Detroit-area entertainment business in 1928 when local motion picture theater owner
246:. The TV station went out of business less than a year later because too few TVs at the time were equipped to receive UHF channels. The radio station has changed owners several times and its call sign was changed to 278:
The Kunsky-Trendle business venture began at the start of the Great Depression, and Trendle took many cost-cutting moves that earned him a reputation as a penny-pincher. According to Dick Osgood in his book
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Trendle entered into a new partnership with long-term business associates H. Allen Campbell and Raymond Meurer. The Trendle-Campbell Broadcasting Company was formed in 1946 and started radio station WTCB in
671: 234:. The new radio station went on the air April 26, 1946, with a four-tower 1000-watt broadcast array. The call letters were later changed to WTAC. In 1953, they added UHF television station 199:
daytime power from 1,000 to 5,000 watts in the late 1930s, and increasing nighttime power to 5,000 watts in time for its mandated 1941 move from 1240 to 1270 kHz under the
402:. It then switched to the NBC Blue Network, which became ABC in 1943. The popularity of the series rapidly grew and it was eventually heard on 249 radio stations nationwide. 349:
Late in 1932, Trendle began discussing ideas to create a new radio series with a cowboy as the hero. He wanted a mysterious hero who would have the same type of appeal as
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Trendle and Kunsky formed the Kunsky-Trendle Broadcasting Company in 1929 after purchasing Detroit radio station WGHP. The radio station's call letters were changed to
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Trendle was the president and Kunsky was the vice president of the company. Trendle was active as the station manager. Kunsky is rarely mentioned except as co-owner.
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contributions to the business were significant. He continued working for Trendle for the next twenty years and eventually became one of Trendle's business partners.
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purchased the King-Trendle Broadcasting Company and its radio stations for $ 3.65 million. This sale was for the broadcast facilities (including WOOD, WXYZ, and the
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was created in 1934, WXYZ became a charter member and the Lone Ranger program was featured on the Mutual Network. Although WXYZ dropped out to join
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was hired as the station's dramatic director and supplied the actors from his own repertory company, the "Jewell Players." Freelance radio writer
1193: 169: 573: 200: 1078: 490:. The series was produced by Trendle-Campbell-Meurer Inc. during its first two seasons but was sold to Jack Wrather Productions in 1957. 164:
acquired the Detroit area film exchange known as the Cooperative Booking Office and began pressuring local theater owners to sell out to
707: 548:"A look inside Hollywood and the movies. : BEYOND BATMAN : The Bzzzzzzzzzzzzzzzzzzzzzzzzz: Eddie Murphy as the Green Hornet" 1031: 894: 252: 473:. Oatis was a reporter being held on espionage charges in Czechoslovakia. The series was cancelled at the end of its first season. 386:, Newark. Other stations soon followed. The live broadcasts were transmitted over telephone lines to the other stations. When the 1168: 423:
In 1938, Trendle asked his writing staff to create an adventure series featuring a dog as the hero. Writer Tom Dougall created
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22, 1935, on Detroit's east side. Trendle was fired from the United Detroit Theatres for "negligence" in 1937.
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about a year later, contractual obligations kept The Lone Ranger on Mutual until 1942, during this period
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Bisco, Jim (2005). “Buffalo's Lone Ranger: The Prolific Fran Striker Wrote the Book on Early Radio.“
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was hired to write many of these programs. The earliest dramatic radio series included
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Kato, who used martial arts. Fran Striker wrote most of the scripts for the series.
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was produced at WXYZ but heard in the Detroit area over Mutual's new affiliate,
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offered Trendle 25 percent ownership in exchange for his services.
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Wyxie Wonderland: An Unauthorized 50-Year Diary of WXYZ Detroit.
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so that the music was royalty-free. This is the reason that the
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television series. Trendle was credited as executive producer.
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Striker and Jewell were given little more than their salaries.
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Wyxie Wonderland: An Unauthorized 50-Year Diary of WXYZ Detroit
262:) went on the air in December 1954. The station was located in 940: 350: 574:"George W. Trendle Dies at 87; Creator of 'The Lone Ranger'" 399: 259: 247: 451: 160:
Kunsky was being driven out of the theater business when
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By the beginning of 1934, the show was syndicated to
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Trendle specified the music on WXYZ shows should be
295:was particularly effective during the Depression. 211:license in 1942, keeping the WOOD identification. 1145: 283:, he was assisted in this by H. Allen Campbell. 179: 596:On the Air: The Encyclopedia of Old-Time Radio. 170:Society of Independent Motion Picture Producers 201:North American Regional Broadcasting Agreement 1080:The Lone Ranger and Tonto Fistfight in Heaven 888: 701: 286:Campbell was an advertising salesman for the 502:at the age of 87. He is buried in Detroit's 317:became the theme for the Green Hornet show. 895: 881: 708: 694: 206:In 1931, Kunsky-Trendle acquired WASH and 140:During the 1920s, George W. Trendle was a 1033:The Lone Ranger and the Lost City of Gold 429:, a series about Sergeant Preston of the 311:was adopted as the Lone Ranger theme and 120:radio and television programs along with 258:Another Trendle-Campbell radio station ( 194:WXYZ was initially affiliated with the 1194:Burials at Woodlawn Cemetery (Detroit) 1146: 662:The Miser of Motown: George W. Trendle 980:The Tarzan/Lone Ranger Adventure Hour 876: 689: 612:Ohio: Bowling Green University Press. 480:From 1955 to 1958, the radio program 152:Kunsky had been an early investor in 715: 902: 598:New York: Oxford University Press. 498:On May 10, 1972, Trendle died of a 85:Writer, editor, publisher, producer 13: 974:First animated TV series (1966–69) 667:History of United Detroit Theaters 320: 270:and has a talk-and-oldies format. 14: 1205: 630: 465:In 1950, Trendle began producing 273: 135: 637: 808:The Green Hornet Strikes Again! 619:, Vol 7, Number 4, Winter 2005. 16:American lawyer and businessman 1169:Television producers from Ohio 672:Michigan Radio Station History 566: 540: 516: 484:was adapted for television as 450:In 1949, Trendle hired former 1: 1041:The Legend of the Lone Ranger 509: 487:Sergeant Preston of the Yukon 336:Thrills of the Secret Service 216:American Broadcasting Company 180:Radio and television stations 129:Sergeant Preston of the Yukon 622:J Brian III. ”HI-YO SILVER“ 467:Bob Barclay - American Agent 314:The Flight of the Bumble Bee 196:Columbia Broadcasting System 7: 1017:The Lone Ranger Rides Again 524:"A Gathering of Kemo Sabes" 10: 1210: 588: 388:Mutual Broadcasting System 214:In 1946, the newly formed 1179:People from Norwalk, Ohio 1066: 1000: 949: 928: 910: 837: 791: 766: 748: 741: 723: 677:George Washington Trendle 624:The Saturday Evening Post 617:Western New York Heritage 443:In 1939, Striker created 431:North-West Mounted Police 365:Michigan Regional Network 220:Michigan Regional Network 112:George Washington Trendle 89: 81: 73: 54: 33:George Washington Trendle 28: 21: 1164:American radio producers 493: 344:Warner Lester, Manhunter 445:Ned Jordan Secret Agent 66:Grosse Pointe, Michigan 594:Dunning, John (1998). 482:Challenge of the Yukon 426:Challenge of the Yukon 255:, southwest of Flint. 1113:William Tell Overture 608:Osgood, Dick (1981). 553:The Los Angeles Times 528:The Los Angeles Times 308:William Tell Overture 1126:Lego The Lone Ranger 1184:Burials in Michigan 957:TV series (1949–57) 288:Hearst organization 268:Birach Broadcasting 626:. October 14, 1939 578:The New York Times 1141: 1140: 1132:The Lone Stranger 1074:Video game (1991) 920:George W. Trendle 870: 869: 833: 832: 733:George W. Trendle 653:George W. Trendle 504:Woodlawn Cemetery 264:Pontiac, Michigan 109: 108: 23:George W. Trendle 1201: 897: 890: 883: 874: 873: 823:The Green Hornet 815:The Green Hornet 800:The Green Hornet 775:The Green Hornet 757:The Green Hornet 746: 745: 717:The Green Hornet 710: 703: 696: 687: 686: 647: 645:Biography portal 642: 641: 640: 582: 581: 570: 564: 563: 561: 560: 544: 538: 537: 535: 534: 520: 412:The Green Hornet 238:affiliated with 123:The Green Hornet 97:The Green Hornet 92: 61: 42: 40: 19: 18: 1209: 1208: 1204: 1203: 1202: 1200: 1199: 1198: 1144: 1143: 1142: 1137: 1120:Disney Infinity 1062: 1049:The Lone Ranger 1025:The Lone Ranger 1009:The Lone Ranger 996: 990:The Lone Ranger 945: 924: 906: 904:The Lone Ranger 901: 871: 866: 850:The Lone Ranger 829: 787: 762: 737: 719: 714: 643: 638: 636: 633: 591: 586: 585: 580:. May 12, 1972. 572: 571: 567: 558: 556: 546: 545: 541: 532: 530: 522: 521: 517: 512: 496: 460:The Lone Ranger 396:The Lone Ranger 382:, Chicago, and 360:The Lone Ranger 323: 321:New programming 300:non-copyrighted 276: 253:Gaines Township 232:Flint, Michigan 182: 138: 103:The Lone Ranger 100: 90: 69: 63: 59: 50: 44: 38: 36: 35: 34: 24: 17: 12: 11: 5: 1207: 1197: 1196: 1191: 1186: 1181: 1176: 1171: 1166: 1161: 1156: 1139: 1138: 1136: 1135: 1128: 1123: 1116: 1109: 1104: 1097: 1092: 1084: 1076: 1070: 1068: 1064: 1063: 1061: 1060: 1059: 1058: 1045: 1037: 1029: 1021: 1013: 1004: 1002: 998: 997: 995: 994: 992:TV film (2003) 986: 976: 971: 970: 969: 964: 953: 951: 947: 946: 944: 943: 938: 932: 930: 926: 925: 923: 922: 917: 911: 908: 907: 900: 899: 892: 885: 877: 868: 867: 865: 864: 859: 852: 847: 841: 839: 835: 834: 831: 830: 828: 827: 819: 811: 804: 795: 793: 789: 788: 786: 785: 784: 783: 770: 768: 764: 763: 761: 760: 752: 750: 743: 739: 738: 736: 735: 730: 724: 721: 720: 713: 712: 705: 698: 690: 684: 683: 674: 669: 664: 659: 649: 648: 632: 631:External links 629: 628: 627: 620: 613: 606: 590: 587: 584: 583: 565: 539: 514: 513: 511: 508: 495: 492: 454:film producer 322: 319: 275: 274:Penny pinching 272: 181: 178: 147:John H. Kunsky 137: 136:Movie theaters 134: 107: 106: 93: 87: 86: 83: 79: 78: 75: 71: 70: 64: 62:(aged 87) 56: 52: 51: 45: 32: 30: 26: 25: 22: 15: 9: 6: 4: 3: 2: 1206: 1195: 1192: 1190: 1187: 1185: 1182: 1180: 1177: 1175: 1172: 1170: 1167: 1165: 1162: 1160: 1157: 1155: 1152: 1151: 1149: 1133: 1129: 1127: 1124: 1122: 1121: 1117: 1114: 1110: 1108: 1105: 1102: 1101:Ke-mo sah-bee 1098: 1096: 1093: 1091: 1089: 1085: 1083: 1081: 1077: 1075: 1072: 1071: 1069: 1065: 1057: 1054: 1053: 1052: 1050: 1046: 1044: 1042: 1038: 1036: 1034: 1030: 1028: 1026: 1022: 1020: 1019:(1939 serial) 1018: 1014: 1012: 1011:(1938 serial) 1010: 1006: 1005: 1003: 999: 993: 991: 987: 985: 982: 981: 977: 975: 972: 968: 965: 963: 960: 959: 958: 955: 954: 952: 948: 942: 939: 937: 934: 933: 931: 927: 921: 918: 916: 913: 912: 909: 905: 898: 893: 891: 886: 884: 879: 878: 875: 863: 860: 858: 857: 853: 851: 848: 846: 843: 842: 840: 836: 826: 824: 820: 818: 816: 812: 810: 809: 805: 803: 801: 797: 796: 794: 790: 782: 779: 778: 777: 776: 772: 771: 769: 765: 759: 758: 754: 753: 751: 747: 744: 740: 734: 731: 729: 726: 725: 722: 718: 711: 706: 704: 699: 697: 692: 691: 688: 682: 678: 675: 673: 670: 668: 665: 663: 660: 658: 654: 651: 650: 646: 635: 625: 621: 618: 614: 611: 607: 605: 604:0-19-507678-8 601: 597: 593: 592: 579: 575: 569: 555: 554: 549: 543: 529: 525: 519: 515: 507: 505: 501: 491: 489: 488: 483: 478: 474: 472: 471:William Oatis 468: 463: 461: 457: 453: 448: 446: 441: 439: 436: 432: 428: 427: 421: 417: 414: 413: 407: 403: 401: 397: 393: 389: 385: 381: 376: 372: 368: 366: 362: 361: 356: 352: 347: 345: 341: 337: 333: 329: 318: 316: 315: 310: 309: 304: 301: 296: 292: 289: 284: 282: 271: 269: 265: 261: 256: 254: 249: 245: 241: 237: 233: 227: 225: 221: 217: 212: 209: 204: 202: 197: 192: 189: 187: 177: 173: 171: 167: 163: 158: 155: 150: 148: 143: 133: 131: 130: 125: 124: 119: 118: 113: 105: 104: 99: 98: 94: 88: 84: 82:Occupation(s) 80: 76: 72: 67: 57: 53: 48: 47:Norwalk, Ohio 31: 27: 20: 1189:Green Hornet 1118: 1107:Green Hornet 1095:Jack Wrather 1088:The Unhanged 1087: 1079: 1048: 1040: 1032: 1024: 1016: 1008: 989: 979: 919: 915:Fran Striker 854: 822: 814: 806: 799: 773: 755: 732: 728:Fran Striker 681:Find a Grave 623: 616: 609: 595: 577: 568: 557:. Retrieved 551: 542: 531:. Retrieved 527: 518: 500:heart attack 497: 485: 481: 479: 475: 466: 464: 459: 456:Jack Chertok 449: 444: 442: 424: 422: 418: 410: 408: 404: 395: 377: 373: 369: 358: 348: 343: 339: 335: 332:Fran Striker 324: 312: 306: 297: 293: 285: 280: 277: 257: 228: 213: 205: 193: 190: 183: 174: 162:Adolph Zukor 159: 154:Nickelodeons 151: 139: 127: 121: 115: 111: 110: 101: 95: 91:Notable work 60:(1972-05-10) 58:May 10, 1972 43:July 4, 1884 1174:Lone Ranger 1159:1972 deaths 1154:1884 births 967:guest stars 936:Lone Ranger 458:to produce 117:Lone Ranger 74:Nationality 1148:Categories 1056:soundtrack 950:Television 929:Characters 767:Television 559:2010-12-07 533:2010-11-01 510:References 447:for WXYZ. 438:Yukon King 355:Robin Hood 328:Jim Jewell 39:1884-07-04 984:(1980–82) 409:In 1936, 303:classical 172:(SIMPP). 166:Paramount 1134:" (2007) 962:episodes 781:episodes 435:sled dog 433:and his 392:NBC Blue 340:Dr. Fang 77:American 838:Related 589:Sources 242:TV and 236:WTAC-TV 224:WXYZ-TV 142:Detroit 1090:(1971) 1082:(1993) 1051:(2013) 1043:(1981) 1035:(1958) 1027:(1956) 862:comics 856:Batman 825:(2011) 817:(2006) 802:(1940) 602:  342:, and 244:DuMont 68:, U.S. 49:, U.S. 1067:Other 941:Tonto 792:Films 749:Radio 742:Media 494:Death 351:Zorro 1001:Film 845:Kato 657:IMDb 600:ISBN 400:CKLW 260:WPON 248:WSNL 208:WOOD 186:WXYZ 126:and 55:Died 29:Born 679:at 655:at 452:MGM 384:WOR 380:WGN 353:or 240:ABC 1150:: 576:. 550:. 526:. 506:. 440:. 367:. 338:, 203:. 188:. 132:. 1130:" 1115:" 1111:" 1103:" 1099:" 896:e 889:t 882:v 709:e 702:t 695:v 562:. 536:. 41:) 37:(

Index

Norwalk, Ohio
Grosse Pointe, Michigan
The Green Hornet
The Lone Ranger
Lone Ranger
The Green Hornet
Sergeant Preston of the Yukon
Detroit
John H. Kunsky
Nickelodeons
Adolph Zukor
Paramount
Society of Independent Motion Picture Producers
WXYZ
Columbia Broadcasting System
North American Regional Broadcasting Agreement
WOOD
American Broadcasting Company
Michigan Regional Network
WXYZ-TV
Flint, Michigan
WTAC-TV
ABC
DuMont
WSNL
Gaines Township
WPON
Pontiac, Michigan
Birach Broadcasting
Hearst organization

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