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Michael von Essen-Mueller, the company's first CEO, helped the company establish its brand and grow to a global footprint. In 2007, SteelSeries hired Bruce Hawver as CEO. The company saw tremendous growth over the next five years as it expanded its portfolio and channels, developed the SteelSeries
237:
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Their popular products include their Rival and Sensei series of mice, Arctis headsets, and Apex keyboards. They also have made 5XL mousepads (QcK line). SteelSeries often creates limited edition collaborations, such as the Valve
591:
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and SteelPad mouse mats, which influenced the company's eventual name change. In 2008, SteelSeries acquired
Ideazon, a North America-based developer and manufacturer of gaming peripherals.
425:
SteelSeries was founded as Icemat in 2001 by Jacob Wolff-Petersen. The company's original name was Soft
Trading, and it was changed to SteelSeries in 2007. Soft Trading made the
440:
In 2012, SteelSeries received investments of undisclosed amounts from U.S.-based private equity firm
Catterton Partners and China-based private equity firm ClearVue Partners.
465:
In April 2020, SteelSeries acquired
Nahimic audio software developer A-Volute, and in December 2020, SteelSeries acquired gaming accessory manufacturer KontrolFreek.
1005:
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413:, is a Danish manufacturer of gaming peripherals and accessories, including headsets, keyboards, mice, controllers, and mousepads. SteelSeries was acquired by
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954:"KontrolFreek, Pioneer of Performance Gaming Gear, Acquired by SteelSeries, the Global Leader in Gaming Peripherals"
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658:"Gaming Accessories Industry Just Got Better, as SteelSeries Acquires Ideazon Inc. in an Asset Transaction"
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1123:"Steelseries Prepares Players For The Launch Of Blizzard Entertainment'S Starcraft® II: Wings Of Libe"
1341:
356:
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592:"GN Store Nord to acquire SteelSeries – a global pioneer in premium software-enabled gaming gear"
476:(about US$ 1.25 billion). The deal closed on January 12, 2022 officially making it a subsidiary.
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76:
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1023:"SteelSeries Announces Exclusive Sponsorship of Professional Gamer, Manuel Grubby Schenkhuizen"
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778:"The Official Website for TechtalkRadio - Audio Interview with Bruce Hawver of SteelSeries"
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teams and individuals through sponsorships and community support. Sponsored teams include
8:
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SteelSeries has held partnerships with major companies in the gaming industry, including
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1071:"SteelSeries Announces Sponsorship of Professional Halo 3 Player, Tom 'Tsquared' Taylor"
610:"How to bootstrap from zero to 50 million $ : SteelSeries founder Jacob Wolff-Petersen"
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Gaming peripherals and accessories: headsets, mice, keyboards, controllers, mousepads
261:
505:
44:
1219:"SteelSeries and Valve® Corporation Introduce the SteelSeries QcK+ DotA 2 Edition"
851:"SteelSeries Announces CS:GO Howl Edition Peripherals Priced From $ 30 and Above"
537:
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521:
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876:"SteelSeries unveils range of limited edition Cyberpunk 2077 gaming headsets"
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1049:"Steelseries And Major League Gaming Announce Partnership And Collaboration"
473:
434:
827:
570:
The
Esports Observer|home of essential esports business news and insights
1145:"SteelSeries and EA Introduce iOS and Android Headset for Real Racing 3"
449:
247:
1218:
929:"SteelSeries Acquires A-Volute, Company Behind Nahimic Audio Software"
681:"Steelseries acquires Ideazon; bigger, better accessories forthcoming"
1240:
981:"GN Store Nord shares rise on acquisition of gaming firm Steelseries"
504:
in 2011. They have also sponsored tournaments, including a preseason
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1098:"What we learned from the Overwatch League SteelSeries Invitational"
65:
236:
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566:"Private Equity Firm Axcel Acquires Majority Stake in SteelSeries"
485:
277:
1006:"Closing of acquisition of SteelSeries - [Jan 12, 2022]"
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announced plans to acquire SteelSeries from Axcel for 8 billion
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703:"SteelSeries Appoints Bruce Hawver New Chief Executive Officer"
426:
459:
803:"SteelSeries to unveil line of gaming headsets at E3 2013"
391:
1073:(Press release). Reuters. 14 October 2011. Archived from
753:"News - PAX 2009 Interview: SteelSeries CEO Bruce Hawver"
828:"ClearVue Partners Completes Investment in SteelSeries"
1025:(Press release). Reuters. 2 April 2011. Archived from
1171:"HP unveils a new class of Windows 10 gaming devices"
16:
Danish gaming peripherals and accessory manufacturer
632:"Soft Trading ApS Changes Name To SteelSeries ApS"
1293:
634:(Press release). SteelSeries.com. Archived from
660:(Press release). Businesswire.com. 29 July 2008
508:tournament named the Steelseries Invitational.
1337:Companies based in Frederiksberg Municipality
437:across the esports and the gaming ecosystem.
830:(Press release). cvcap.com. 1 September 2012
728:"SteelSeries Takes On The U.S Gaming Market"
1332:Manufacturing companies based in Copenhagen
1125:(Press release). bit-tech.net. 24 June 2010
53:Learn how and when to remove these messages
1147:(Press release). Prweb.com. Archived from
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496:, among others. Past sponsorships include
492:, Evil Geniuses, Vitality, EDward Gaming,
458:In July 2019, SteelSeries was acquired by
235:
1041:
448:Howl Edition mouse and mousepad, and the
215:Learn how and when to remove this message
150:Learn how and when to remove this message
1197:"SteelSeries GUNNAR Optiks Desmo Review"
903:"L Catterton Sells SteelSeries to Axcel"
678:
192:of all important aspects of the article.
1012:
848:
1294:
1241:"SteelSeries X MSI | SteelSeries"
979:Skydsgaard, Nikolaj (6 October 2021).
188:Please consider expanding the lead to
86:Please improve this article by adding
1255:"Try Moments to get Discord Nitro 🚀"
900:
1302:Danish companies established in 2001
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18:
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849:Stevens, Alex (24 September 2018).
13:
1327:Manufacturing companies of Denmark
14:
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484:SteelSeries supports a number of
34:This article has multiple issues.
1096:Richardson, Liz (1 March 2021).
679:Coldewey, Devin (29 July 2008).
462:, a Nordic private equity firm.
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612:(Interview). Whiteboardmag.com
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190:provide an accessible overview
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1322:Computer companies of Denmark
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88:secondary or tertiary sources
1221:(Press release). Sys-con.com
498:Manuel "Grubby" Schenkhuizen
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1307:Computer hardware companies
433:Engine platform, and added
289:; 23 years ago
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1051:(Press release). Gamasutra
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1317:Computing input devices
1175:Windows Experience Blog
518:Blizzard Entertainment
75:relies excessively on
502:Tom "Tsquared" Taylor
1077:on 24 September 2015
958:www.businesswire.com
348:Christian Andersen (
305:Jacob Wolff-Petersen
274:Application software
270:Consumer electronics
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960:. 14 December 2020
907:www.prnewswire.com
334:Ehtisham Rabbani (
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933:www.anandtech.com
707:GamesIndustry.biz
638:on 6 October 2014
598:. 6 October 2021.
468:In October 2021,
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262:Computer hardware
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572:. 4 July 2019
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1075:the original
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683:. TechCrunch
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636:the original
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512:Partnerships
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36:Please help
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1259:SteelSeries
1102:Dot Esports
403:SteelSeries
392:steelseries
258:Video games
230:SteelSeries
1296:Categories
1264:13 January
1225:5 December
1203:5 December
1129:5 December
1055:5 December
1033:5 December
757:Co-Optimus
687:5 December
664:5 December
552:References
450:CD Projekt
327:Key people
248:Subsidiary
198:March 2024
140:March 2014
110:newspapers
77:references
39:improve it
1181:9 October
990:8 October
834:3 October
812:8 January
787:8 January
762:8 January
737:8 January
712:8 January
642:3 October
616:3 October
490:FaZe Clan
455:headset.
417:in 2021.
266:PC gaming
182:summarize
45:talk page
1107:19 March
855:Wccftech
807:Engadget
494:Alliance
367:Products
254:Industry
1155:4 March
1081:4 March
985:Reuters
964:18 July
938:9 April
912:16 June
886:18 July
860:18 July
576:17 June
546:Discord
486:esports
421:History
387:Website
320:Denmark
302:Founder
292: (
284:Founded
278:Esports
124:scholar
544:, and
528:(HP),
427:Icemat
411:Icemat
407:series
376:Parent
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732:Twice
538:Steam
534:Valve
460:Axcel
446:CS:GO
131:JSTOR
117:books
1266:2022
1227:2013
1205:2013
1183:2016
1157:2014
1131:2013
1109:2023
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618:2014
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500:and
394:.com
294:2001
287:2001
103:news
542:MSI
540:),
474:DKK
357:CIO
350:CFO
343:CTO
336:CEO
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