27:
70:
has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is
285:
182:
224:
204:
262:
127:
159:
107:. Because many foods under such offers have short shelf lives, customers are more likely to pass the products'
20:
316:
141:
79:
The concept of "buy one, get one free" was devised in the 18th century by retail entrepreneur
286:"Supermarkets urged to scrap buy-one-get-one-free as shoppers waste 222m tons of food a year"
8:
19:
This article is about a sales promotion technique. For the album by Andy LaVerne, see
103:
Two-for-one promotions in the food industry have been criticized as contributing to
80:
55:
310:
67:
183:"Food waste: Why supermarkets will never say bogof to buy one get one free"
39:
237:
108:
104:
31:
84:
35:
263:"Buy-one-get-one-free offers 'should be scrapped to cut food waste'"
225:
Shop wisely: Better habits can prevent waste of precious resource
26:
238:"Supermarket 'Bogof' deals criticised over food waste"
160:"Josiah Wedgwood, an Industrial Revolution pioneer"
130:, from Marginal Revolution. Retrieved 2008-01-05.
308:
83:. This technique is commonly known in the
283:
139:
25:
202:
309:
180:
71:lower than even the discounted price.
235:
61:
140:Flanders, Judith (9 January 2009).
13:
284:Swinburne, Zander (6 April 2014).
14:
328:
236:Young, Philippa (6 April 2014).
277:
255:
229:
218:
196:
174:
152:
133:
121:
1:
205:"What does BOGO really mean?"
203:Roberts, Loren (2012-01-24).
114:
181:Wallop, Harry (2008-07-07).
98:
21:Buy One Get One Free (album)
7:
10:
333:
74:
18:
87:industry by the acronym
52:two for the price of one
162:. Adam Smith Institute
54:" is a common form of
43:
48:Buy one, get one free
29:
128:Buy one get one free
34:" sign on a pub in
146:The New York Times
62:Marketing strategy
44:
324:
301:
300:
298:
296:
281:
275:
274:
272:
270:
259:
253:
252:
250:
248:
233:
227:
222:
216:
215:
213:
212:
207:. Walton Tribune
200:
194:
193:
191:
190:
178:
172:
171:
169:
167:
156:
150:
149:
137:
131:
125:
332:
331:
327:
326:
325:
323:
322:
321:
317:Sales promotion
307:
306:
305:
304:
294:
292:
290:The Independent
282:
278:
268:
266:
261:
260:
256:
246:
244:
234:
230:
223:
219:
210:
208:
201:
197:
188:
186:
179:
175:
165:
163:
158:
157:
153:
142:"They Broke It"
138:
134:
126:
122:
117:
101:
81:Josiah Wedgwood
77:
64:
56:sales promotion
24:
17:
16:Sales technique
12:
11:
5:
330:
320:
319:
303:
302:
276:
265:. 6 April 2014
254:
228:
217:
195:
173:
151:
132:
119:
118:
116:
113:
100:
97:
76:
73:
66:The economist
63:
60:
42:, get one free
15:
9:
6:
4:
3:
2:
329:
318:
315:
314:
312:
291:
287:
280:
264:
258:
243:
239:
232:
226:
221:
206:
199:
184:
177:
161:
155:
147:
143:
136:
129:
124:
120:
112:
110:
106:
96:
94:
90:
86:
82:
72:
69:
68:Alex Tabarrok
59:
57:
53:
49:
41:
37:
33:
28:
22:
293:. Retrieved
289:
279:
267:. Retrieved
257:
245:. Retrieved
241:
231:
220:
209:. Retrieved
198:
187:. Retrieved
176:
164:. Retrieved
154:
145:
135:
123:
102:
92:
91:, or simply
88:
78:
65:
51:
47:
45:
40:draught beer
185:. Telegraph
109:use by date
295:20 October
269:17 October
247:17 October
211:2021-02-19
189:2010-08-28
115:References
105:food waste
38:: Buy one
32:Happy hour
99:Criticism
85:marketing
36:Jerusalem
311:Category
242:BBC News
75:History
166:8 June
50:" or "
89:BOGOF
297:2014
271:2014
249:2014
168:2024
93:BOGO
313::
288:.
240:.
144:.
111:.
95:.
58:.
299:.
273:.
251:.
214:.
192:.
170:.
148:.
46:"
30:"
23:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
