91:
20:
227:
43:"). They are intended to draw the customers' attention to products, which may be new products, or on special offer, and are also used to promote special events, e.g. seasonal or holiday-time sales. POS displays can include free standing display units (FSDU), shelf edging, dummy packs, strut cards,
78:
Usually, in smaller retail outlets, POS displays are supplied by the manufacturer of the products,and also sited, restocked and maintained by one of their regular salespersons. This is less common in
82:
as they can control the activities of their suppliers due to their large purchasing power, and prefer to use their own material designed to be consistent with their corporate theme and store layout.
102:, and utilize bright colours and graphics to stand out visually and encourage shoppers to buy. Retailers have been criticized for using FSDUs near checkouts to promote sugary snacks.
98:
Free standing display units are designed to attract the attention of customers and promote key retail products or messages. They are often placed strategically within the
196:
231:
180:
252:
247:
144:
257:
149:
70:
POS can also refer to systems used to record transactions between the customer and the commerce.
8:
99:
90:
56:
176:
197:"Move sugary snacks away from checkouts and shop entrances, obesity campaigners say"
123:
36:
114: – Enclosure or protection of products for distribution, storage, and sale
241:
117:
52:
40:
79:
111:
19:
200:
44:
226:
64:
60:
48:
24:
120: – Time and place where a retail transaction is completed
170:
47:, hanging signs, counter display units (CDU), display packs,
39:
that is found near, on, or next to a checkout counter (the "
126: – Short-term incentive to initiate trial or purchase
23:
A point-of-sale display selling products related to the
85:
171:Adcock, Dennis; Al Halborg; Caroline Ross (2001).
94:Free standing display unit in the shape of a shoe
239:
89:
18:
35:(POS display) is a specialised form of
240:
13:
175:. Pearson Education. p. 342.
173:Marketing: Principles and Practice
86:Free Standing Display Units (FSDU)
14:
269:
219:
225:
189:
164:
137:
1:
130:
145:"Point of Sale (POS) System"
7:
105:
73:
10:
274:
95:
28:
253:Retail store elements
232:Point of sale display
93:
33:point-of-sale display
22:
248:Marketing techniques
234:at Wikimedia Commons
203:. November 17, 2018
96:
29:
230:Media related to
265:
229:
213:
212:
210:
208:
193:
187:
186:
168:
162:
161:
159:
157:
141:
100:customer journey
273:
272:
268:
267:
266:
264:
263:
262:
258:Sales promotion
238:
237:
222:
217:
216:
206:
204:
195:
194:
190:
183:
169:
165:
155:
153:
143:
142:
138:
133:
124:Sales promotion
108:
88:
76:
37:sales promotion
17:
12:
11:
5:
271:
261:
260:
255:
250:
236:
235:
221:
220:External links
218:
215:
214:
188:
181:
163:
135:
134:
132:
129:
128:
127:
121:
115:
107:
104:
87:
84:
75:
72:
53:display stands
16:Sales promoted
15:
9:
6:
4:
3:
2:
270:
259:
256:
254:
251:
249:
246:
245:
243:
233:
228:
224:
223:
202:
198:
192:
184:
182:0-273-64677-X
178:
174:
167:
152:
151:
146:
140:
136:
125:
122:
119:
118:Point of sale
116:
113:
110:
109:
103:
101:
92:
83:
81:
71:
68:
66:
62:
58:
54:
50:
46:
42:
41:point of sale
38:
34:
26:
21:
205:. Retrieved
191:
172:
166:
154:. Retrieved
150:Entrepreneur
148:
139:
97:
80:supermarkets
77:
69:
32:
30:
242:Categories
131:References
207:April 10,
156:April 10,
112:Packaging
106:See also
74:Examples
45:standees
201:itv.com
65:banners
61:posters
57:mobiles
49:endcaps
27:holiday
179:
63:, and
25:Easter
209:2022
177:ISBN
158:2022
244::
199:.
147:.
67:.
59:,
55:,
51:,
31:A
211:.
185:.
160:.
Text is available under the Creative Commons Attribution-ShareAlike License. Additional terms may apply.
