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471:, which began to brew Löwenbräu in Canada for both the Canadian and US markets with the same recipe used in Germany. Labatt's production of Löwenbräu ended in 2002 and exports of Munich Löwenbräu to North America resumed, although on a much smaller scale than had been the case before the Miller deal.
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In 1818, Georg Brey, a brewer of peasant origins, bought the brewery, which began to grow under his management. In 1826, brewing operations began moving to a new location on
Nymphenburger Strasse; the move was completed in 1851. By 1863, Löwenbräu had become the largest brewery in Munich, producing a
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In 2014, Labatt regained the
Canadian rights to Löwenbräu and began brewing Löwenbräu at their London, Ontario brewery, producing a smaller, 473 millilitres (16 US fl oz), can and soon after releasing a 341 millilitres (11.5 US fl oz) bottle. In November 2014, Canadian
379:, according to the plans of Albert Schmidt on the brewery's property. The grand opening of the Löwenbräukeller was on 14 June 1883. In 1886, the lion trademark was registered. Around the turn of the century, Löwenbräu was the largest brewery in Germany, though strongly dependent on exports.
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brand Miller had intended Löwenbräu to compete with, called the attention of regulators and the public to the changes Miller had made to mass-produce the beer for the
American market, changes which introduced artificial ingredients that would not have been allowed under the German
405:, of which Munich was the capital. In 1928, the company's beer production first exceeded a million hectoliters per year. The supervisory board of the new corporation included Wilhelm von Finck, one of the owners of Bürgerbräu, and Joseph Schülein, who was
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that Miller had advertised Löwenbräu as being compliant with. No regulatory action was taken, but sales of Löwenbräu dropped to the point where it was clear the brand would not seriously compete with
Michelob for the premium-beer segment.
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air raid in 1945 destroyed the brewery. After the war, an agreement was reached with the Schülein heirs, who had fled to the United States, to ensure the survival of the brewery. It resumed the export of beer in 1948—first to
Switzerland.
425:, and financing made possible by its large real estate holdings, helped drive worldwide sales of their beer. In North America, Löwenbräu came to be considered the archetype of Munich beer, as shown by its presence at the
478:
to form the Spaten-Löwenbräu-Gruppe. Proposals to relocate the Löwenbräu brewery out of the Munich city center have failed, despite the company's international ownership. Today, Löwenbräu has one of the oldest
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acquired the North
American rights to Löwenbräu. After two years of exports, Miller began brewing Löwenbräu domestically with an Americanized recipe, and exports of Munich Löwenbräu to North America ceased.
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called for a boycott of the
Canadian made Löwenbräu in the online publication "Good Food Revolution", claiming the new product to be inferior, different in taste to the original.
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in Munich since 1810. Because only beers that are brewed in Munich are permitted to be sold at
Oktoberfest, Löwenbräu is one of six breweries represented, along with
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In 1921, Löwenbräu merged with
Unionsbräu Schülein & Cie and Munich Bürgerbräu, two other breweries. These mergers brought Löwenbräu more property, including the
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brewer), is mentioned in connection with the property at the address 17 Löwengrube. The brewery was first mentioned in 1746 in the Munich tax records. The
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at
Oktoberfest, the Löwenbräu-Festhalle and the Schützenfestzelt, are sponsored by Löwenbräu.
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371:. As brewer and owner, Ludwig Brey acquired the neighboring properties of Nikolaus Nassl, a
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The "Here's to Good Friends" jingle, originally performed by baritone jazz singer
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Löwenbräu claims to have been founded around 1383. In 1524, Jörg Schnaitter, a
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Löwenbräu. Von den Anfängen des Münchner Brauwesens bis zur Gegenwart
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Löwenbräu Oktoberfestbier: a Märzen brewed for Oktoberfest (6.1% ABV)
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In 1999, the North American rights to Löwenbräu passed to the
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The brewery was formally incorporated in 1872 under the name
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name of the festival site, the "Wiesn"). Two of the large
409:. Schülein's later tenure as the company's owner led the
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Löwenbräu Löwen Weisse Hell: a hefeweizen (5.2% ABV)
62:. Unsourced material may be challenged and removed.
600:The Löwenbräu-Festhalle inside at Oktoberfest 2009
401:led against the government of the German state of
538:. For the Oktoberfest, Löwenbräu brews a special
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644:Löwenbräu Urtyp: a traditional helles (5.4% ABV)
797:Documents and clippings about Löwenbräu Brewery
647:Löwenbräu Pils (formerly "der Löwenbräu"): the
332:, the Bavarian beer purity regulation of 1516.
569:of the Club of Munich Brewers; Bavarian beer (
592:The Schützenfestzelt tent at Oktoberfest 2005
460:and then later by other singers, including
413:to deride Löwenbräu beer as "Jewsbeer". An
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730:. Goodfoodrevolution.com. 28 November 2014
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507:celebrating the 500th anniversary of the
122:Learn how and when to remove this message
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514:Löwenbräu beer has been served at every
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289:
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487:sommelier, wine consultant and writer
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686:List of brewing companies in Germany
382:The export business was affected by
60:adding citations to reliable sources
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364:quarter of the city's beer output.
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891:Buildings and structures in Munich
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613:Löwenbräu Münchner Hell: a Munich
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706:"Lowenbrau | The Beer Store"
573:) and Munich beer in particular (
550:("meadow beer," referring to the
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561:Oktoberfest beer, also known as
356:in the brewing house, depicting
318:for 'Lion's Brew') is a
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756:. Munich: Süddeutscher Verlag.
474:In 1997, Löwenbräu merged with
421:Löwenbräu's market position in
352:originates from a 17th-century
47:needs additional citations for
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896:1383 establishments in Europe
881:Beer and breweries in Bavaria
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624:Löwenbräu Münchner Dunkel: a
610:Löwenbräu Original for Export
752:Behringer, Wolfgang (1991).
369:Aktienbrauerei zum Löwenbräu
211:; 641 years ago
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876:Brewery companies of Munich
801:20th Century Press Archives
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658:Löwenbräu Dunkle Weisse: a
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668:Löwenbräu Radler Beer: a
638:Löwenbräu Alkoholfrei: a
631:Löwenbräu Triumphator: a
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190:48.1477139°N 11.5539111°E
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476:Spaten-Franziskaner-Bräu
358:Daniel in the lions' den
577:) are protected by the
886:Beer brands of Germany
792:Old advertising (1923)
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565:("Munich beer"), is a
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469:Labatt Brewing Company
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195:48.1477139; 11.5539111
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311:[ˈløːvn̩bʁɔʏ]
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871:Breweries in Germany
567:registered trademark
56:improve this article
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71:"Löwenbräu Brewery"
640:non-alcoholic beer
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708:. Thebeerstore.ca
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16:(Redirected from
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458:Arthur Prysock
449:Reinheitsgebot
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732:. Retrieved
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710:. Retrieved
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651:of Munich's
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481:beer gardens
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275:.loewenbraeu
239:Günter Kador
178:48°8′51.77″N
135:Löwenbräu AG
118:
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54:Please help
49:verification
46:
29:
787:(in German)
524:Hofbräuhaus
516:Oktoberfest
495:Oktoberfest
483:in Munich.
384:World War I
350:lion emblem
230:Ludwig Brey
193: /
168:Coordinates
860:Categories
692:References
672:(2.5% ABV)
662:(5.2% ABV)
660:hefeweizen
655:(5.4% ABV)
635:(7.5% ABV)
633:doppelbock
628:(5.5% ABV)
626:dark lager
548:Wiesenbier
505:bottle cap
307:pronounced
224:Key people
82:newspapers
838:Companies
432:In 1975,
429:in 1967.
303:Löwenbräu
298:in Munich
260:Employees
112:July 2021
18:Löwenbräu
734:17 March
712:17 March
680:See also
653:pilsners
649:hoppiest
552:Bavarian
532:Paulaner
443:Michelob
441:, whose
373:Bierwirt
342:pierprew
254:AB InBev
250:Owned by
149:Location
850:Germany
812:Portals
803:of the
799:in the
403:Bavaria
336:History
320:brewery
268:Website
214: (
161:Germany
157:Bavaria
96:scholar
760:
670:radler
617:(5.2%
615:Helles
540:Märzen
536:Spaten
534:, and
415:Allied
407:Jewish
397:which
354:fresco
324:Munich
316:German
206:Opened
153:Munich
98:
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605:Beers
581:as a
556:tents
411:Nazis
103:JSTOR
89:books
826:Beer
758:ISBN
736:2016
714:2016
346:beer
294:The
216:1383
209:1383
75:news
805:ZBW
619:ABV
583:PGI
546:or
322:in
277:.de
273:www
263:400
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