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of directors, employees and even customers vigorously opposed sale of the business to parties that wanted to dismantle or merge the breeding company. They wanted the company to remain intact and independent. With financial support from employees and the Cebeco-Handelsraad agricultural and horticultural cooperative, the board of directors succeeded in buying the company from BP Nutrition.
296:. The growing conditions and sales markets for vegetables differ widely around the world, which makes it necessary to develop varieties that are specifically suitable for particular local production conditions and market situations. Rijk Zwaan does not develop varieties that are governed by regulations for
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The company sells seeds and shares its knowledge with customers. To assess whether crops are suitable for local conditions, the varieties are trialled in practice by growers around the world. By sharing knowledge about production techniques and product sales, Rijk Zwaan helps growers to improve their
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The Rijk Zwaan product portfolio mainly comprises fruit vegetables, leafy crops, root crops and cabbage types. Varieties of said crops are selected based on traits including flavour and texture, consistency, production value and health and nutritional values. The company breeds vegetables and sells
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In 1986 the Zwaan family decided to sell their shares in the company to BP Nutrition because of a lack of successor within the family. BP Nutrition invested in Rijk Zwaan for the first two years, but the multinational then changed its strategy and put the organisation up for sale in 1989. The board
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Vegetable seeds are a natural product. They must be produced under ideal conditions and quality control is essential. The seeds that Rijk Zwaan produces around the world are shipped to the
Netherlands for cleaning and checks of their purity, variety authenticity, seedborne diseases and germination
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in combination with market knowledge and modern technology. Much of the research in vegetable breeding is aimed at selecting offspring more precisely and working more efficiently. This facilitates the faster development of varieties with the traits demanded by the vegetable chain (growers,
233:. In order to select plants himself and hence gain more control over the seed quality, he arranged for his own seed production and breeding facilities to be built in Bergschenhoek in 1932. In the period following the Second World War, there was explosive growth in the horticulture sector.
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in
Westland in 1970. In 1964 the first foreign subsidiary was set up, in Germany. From 1980 onwards the international market became increasingly important for the company and the number of facilities outside the Netherlands grew.
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and other (local) partners. The company also exchanges information with other partners in the vegetable chain, such as retailers, food manufacturing companies, vegetable processing companies and restaurants.
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yields. This is especially the case for small, local growers in countries where vegetable production is still in its infancy. When advising growers, Rijk Zwaan collaborates with governments,
229:, which evolved into a centre for the seed production industry in the late nineteenth century. In 1924 Zwaan opened a shop selling seeds on the street called Zwaanshals in
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The breeding of vegetable varieties is focused on crossing plants with usable traits and selecting the best offspring. To do this, the breeders make use of the
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Since the 1990s, the company's progress has been characterised by internationalisation and new technology. In 1989 the organisation became a shareholder in
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vigour. Some seeds are also subjected to extra treatment, such as encapsulation - to make them easier to sow - or a coating against germination diseases.
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The founder of the company, Mr Rijk Zwaan, came from a family of seed growers and seed traders living in the Dutch town of
237:, Zwaan's key sales area in the west of the Netherlands, became an important region for the production of vegetables in
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241:. The company grew rapidly in the second half of the 20th century and the headquarters were moved to
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270:. Since 1989, Zwaan has opened an average of one new facility a year outside of the Netherlands.
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is a Dutch vegetable breeding and seed production company headquartered in
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184:. With a market share of 10%, Rijk Zwaan is amongst the top 10 of
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Vos, P; Hogers, R; Bleeker, M; et al. (November 1995).
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over 30 different types of vegetables and fruits, including
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377:"AFLP: a new technique for DNA fingerprinting"
188:companies worldwide. The family-owned company
358:"Technology innovation for crop improvement"
292:processors, traders and consumers) such as
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174:Rijk Zwaan Zaadteelt en Zaadhandel B.V.
74:Rijk Zwaan Zaadteelt en Zaadhandel B.V.
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137:Three families (90%), employees (10%)
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343:Stoer doorgaan: 75 jaar Rijk Zwaan
289:diversity that nature has to offer
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431:Companies based in South Holland
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298:genetically modified organisms
279:the seeds produced from them.
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304:Seed production and logistics
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283:Developing new varieties
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393:10.1093/nar/23.21.4407
346:. De Lier: Rijk Zwaan.
340:Warmerdam, H. (1999).
221:Foundation and growth
180:in the province of
143:Number of employees
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186:vegetable breeding
157:over 30, worldwide
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381:Nucleic Acids Res
313:Support and sales
250:Management buyout
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153:Subsidiaries
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387:: 4407–14.
294:resistances
239:greenhouses
206:bell pepper
120:Netherlands
62:August 2017
327:References
166:Rijk Zwaan
107:Rijk Zwaan
53:; try the
40:link to it
231:Rotterdam
227:Enkhuizen
43:. Please
425:Category
300:(GMOs).
274:Products
268:Fijnaart
262:company
235:Westland
202:cucumber
126:Products
88:Industry
411:7501463
362:KeyGene
264:KeyGene
243:De Lier
216:History
210:cabbage
194:lettuce
178:De Lier
162:Website
116:De Lier
104:Founder
96:Founded
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402:307397
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198:tomato
190:breeds
36:orphan
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134:Owner
407:PMID
320:NGOs
208:and
397:PMC
389:doi
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