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SumOfUs

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313:, to withdraw their sponsorship of the Israel Football Association. They met with the CEO of PUMA to get their message across. PUMA ended its relationship with the Israel Football Federation last year, months after the current Israeli invasion. Boycott movements also led a long-running campaign calling for Puma to end its sponsorship of Israel's national soccer team, which began in 2018. While the German sports brand terminated its sponsorship deal in December. 343:
SumOfUs is a registered 501(c)(4) social welfare nonprofit. Around 85% of SumOfUs funds come from small donations from its members. SumOfUs publishes the source of revenues every year on its web site. According to the Form 990 SumOfUs filed for 2016, $ 631,515 was contributed by a single anonymous
335:" model to the online campaigning field. SumOfUs mirrors corporations' global perspective and power base – and transcends national boundaries to take advantage of transnational companies' vulnerabilities. 838: 183:
is the founder of SumOfUs and was its executive director from 2011 to 2016. In November 2016, Hannah Lownsbrough replaced Stinebricker-Kauffman as the executive director of SumOfUs. In January 2020,
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In January 2024, Ekō's released a report that assessed the impact of popular social media platforms on young users. The report documented over 33 million posts on
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In February 2014, SumOfUs demanded in a petition that "the cereal maker get tough with Wilmar or end its supply and distribution joint venture with the company".
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One of SumOfUs' primary functions is to amplify other corporate accountability organizations' campaigns by launching rapid-response campaigns.
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SumOfUs uses digital technology to organize and communicate globally, connecting consumers, workers and investors from around the world.
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directing "problematic content directed at young users", including content promoting misogyny, suicide, and eating disorders.
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person. According to the Form 990 SumOfUs filed for 2015, $ 595,000 was contributed by two anonymous donors.
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organization and online community that campaigns to hold corporations accountable on issues such as
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The organization says that since its launch, it has expanded to have five million members.
8: 597: 781:"Study Finds Over 33 Million Instagram, TikTok Posts Promoting Harmful Content to Kids" 396: 288: 142: 420:"TikTok faces backlash from Left and Right-wing US politicians over Chinese ownership" 427: 353: 265:
committed to stop selling Angora from rabbits that were plucked live for their fur.
373: 280: 258: 162: 570: 454:"Eloquent civil rights lawyer Clayton Ruby followed his powerful moral compass" 222: 146: 138: 755:"How online activist groups are raising millions to keep corporations in line" 478: 942: 431: 154: 287:
responsible water rates for drawing water from public lands, and helped get
703:"After Killing of Cecil the Lion, Delta Joins Airline Ban on Game Trophies" 328: 310: 269: 188: 150: 653: 309:, 140,000 Ekō members contacted one of the world's biggest sports brands, 246: 283:
to stop shipping hunting trophies, lobbied Canadian officials to charge
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for supporting same-sex marriage in the United States, and calling on
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In December 2013, after a week of pressure from SumOfUs members,
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to cancel its financing of Adani's giant Australian coal mine.
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to force its suppliers to treat their workers more ethically.
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In 2015, SumOfUs helped to push airline companies such as
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subsequently committed to buy only sustainably sourced
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SumOfUs was launched in 2011 with campaigns targeting
117: 540:"Google needs to quit the US Chamber of Commerce" 940: 567:"Thank Starbucks for standing up for gay rights" 252: 394: 748: 746: 812: 327:The online campaigning NGO operates using 836: 451: 338: 165:grab. The organization renamed itself to 743: 674: 417: 959:Internet properties established in 2011 915: 889: 862: 778: 675:Stanford, Duane D. (14 February 2014). 591: 14: 941: 752: 726: 700: 832: 830: 617: 615: 546:from the original on 30 November 2011 837:Tsukayama, Hayley (8 January 2014). 818: 779:Corbett, Jessica (31 January 2024). 621: 564: 261:and major UK retailers Topshop and 24: 827: 612: 418:Corfield, Gareth (21 March 2023). 25: 975: 701:Graham, Adam H. (3 August 2015). 624:"Sum of Us - Five Million Strong" 452:Fitterman, Lisa (4 August 2022). 395:@Eko_Movement (25 January 2012). 819:Syed, Armani (8 February 2024). 753:Liacas, Tom (29 November 2015). 727:Fumano, Dan (16 November 2015). 909: 883: 856: 798: 772: 720: 694: 668: 646: 105:(Executive Director since 2020) 585: 558: 532: 504: 471: 445: 411: 388: 366: 331:methodology, by adapting the " 316: 99:Hannah Lownsbrough (former ED) 13: 1: 949:Consumer rights organizations 622:King, Alex (27 August 2014). 594:"April 2012 Campaigns Update" 376:. Voqal.org. 28 February 2014 359: 253:Notable campaigns and reports 179:Australian-American activist 865:"Frequently Asked Questions" 542:. Googlequitthechamber.org. 181:Taren Stinebrickner-Kauffman 94:Taren Stinebrickner-Kauffman 27:Global advocacy organization 7: 916:SumOfUs (3 November 2016). 890:SumOfUs (31 October 2017). 347: 307:9-day siege on Gaza in 2021 187:, the daughter of activist 174: 10: 980: 863:SumOfUs (7 October 2015). 194: 867:. SumOfUs. Archived from 656:. Fivemillion.sumofus.org 596:. SumOfUs. Archived from 592:SumOfUs (28 April 2012). 569:. SumOfUs. Archived from 221:SumOfUs has staff in the 112: 84: 76: 66: 56: 45: 37: 964:Anti-corporate activism 954:Internet-based activism 516:Ekō, formerly known as 483:Ekō, formerly known as 289:Standard Chartered Bank 133:is a global non-profit 96:(founder and former ED) 339:Financial contributors 333:minimum viable product 207:, a campaign to thank 205:US Chamber of Commerce 739:on 17 November 2015. 843:The Washington Post 634:on 2 September 2014 305:Following Israel's 34: 871:on 20 January 2015 707:The New York Times 458:The Globe and Mail 80:Online campaigning 32: 492:. 28 January 2023 354:Internet activism 128: 127: 16:(Redirected from 971: 933: 932: 930: 928: 922: 913: 907: 906: 904: 902: 896: 887: 881: 880: 878: 876: 860: 854: 853: 851: 849: 834: 825: 824: 816: 810: 809: 802: 796: 795: 793: 791: 776: 770: 769: 767: 765: 750: 741: 740: 735:. Archived from 724: 718: 717: 715: 713: 698: 692: 691: 689: 687: 672: 666: 665: 663: 661: 650: 644: 643: 641: 639: 630:. Archived from 619: 610: 609: 607: 605: 589: 583: 582: 580: 578: 573:on 22 March 2012 562: 556: 555: 553: 551: 536: 530: 529: 527: 525: 508: 502: 501: 499: 497: 475: 469: 468: 466: 464: 449: 443: 442: 440: 438: 415: 409: 408: 392: 386: 385: 383: 381: 370: 203:'s links to the 124: 121: 119: 35: 31: 21: 979: 978: 974: 973: 972: 970: 969: 968: 939: 938: 937: 936: 926: 924: 920: 914: 910: 900: 898: 894: 888: 884: 874: 872: 861: 857: 847: 845: 835: 828: 817: 813: 804: 803: 799: 789: 787: 777: 773: 763: 761: 751: 744: 725: 721: 711: 709: 699: 695: 685: 683: 673: 669: 659: 657: 652: 651: 647: 637: 635: 620: 613: 603: 601: 590: 586: 576: 574: 563: 559: 549: 547: 538: 537: 533: 523: 521: 510: 509: 505: 495: 493: 477: 476: 472: 462: 460: 450: 446: 436: 434: 416: 412: 393: 389: 379: 377: 372: 371: 367: 362: 350: 341: 319: 255: 197: 185:Emma Ruby-Sachs 177: 163:corporate power 143:workers' rights 116: 108: 103:Emma Ruby-Sachs 87: 69: 28: 23: 22: 15: 12: 11: 5: 977: 967: 966: 961: 956: 951: 935: 934: 908: 882: 855: 826: 811: 797: 771: 742: 719: 693: 667: 645: 611: 584: 557: 531: 503: 470: 444: 410: 403:) – via 387: 364: 363: 361: 358: 357: 356: 349: 346: 340: 337: 318: 315: 254: 251: 223:United Kingdom 196: 193: 176: 173: 147:discrimination 139:climate change 126: 125: 114: 110: 109: 107: 106: 100: 97: 90: 88: 85: 82: 81: 78: 74: 73: 70: 67: 64: 63: 58: 54: 53: 47: 43: 42: 39: 26: 9: 6: 4: 3: 2: 976: 965: 962: 960: 957: 955: 952: 950: 947: 946: 944: 919: 912: 893: 886: 870: 866: 859: 844: 840: 833: 831: 822: 815: 807: 801: 786: 785:Common Dreams 782: 775: 760: 756: 749: 747: 738: 734: 730: 723: 708: 704: 697: 682: 678: 671: 655: 649: 633: 629: 628:Huck Magazine 625: 618: 616: 600:on 7 May 2012 599: 595: 588: 572: 568: 561: 545: 541: 535: 520: 519: 513: 507: 491: 490: 486: 480: 474: 459: 455: 448: 433: 429: 425: 424:The Telegraph 421: 414: 406: 402: 398: 391: 375: 369: 365: 355: 352: 351: 345: 336: 334: 330: 329:lean start-up 325: 322: 314: 312: 308: 303: 301: 297: 292: 290: 286: 282: 277: 275: 271: 266: 264: 260: 250: 248: 244: 240: 236: 232: 228: 224: 219: 216: 214: 210: 206: 202: 192: 190: 186: 182: 172: 170: 169: 164: 160: 156: 155:animal rights 152: 148: 144: 140: 136: 132: 123: 115: 111: 104: 101: 98: 95: 92: 91: 89: 83: 79: 75: 71: 65: 62: 59: 55: 51: 48: 44: 40: 36: 30: 19: 925:. 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SumOfUs 892:"Funding" 681:Bloomberg 565:SumOfUs. 432:0307-1235 296:Instagram 270:Kellogg's 239:Lithuania 209:Starbucks 171:in 2023. 72:Worldwide 52:501(c)(4) 759:Mashable 712:21 March 544:Archived 524:23 March 496:23 March 463:24 March 437:24 March 348:See also 274:palm oil 245:and the 243:Colombia 175:Founding 135:advocacy 61:Advocacy 875:3 March 823:. Time. 660:3 March 638:3 March 604:3 March 577:3 March 550:3 March 518:SumofUs 489:YouTube 485:SumofUs 405:Twitter 380:3 March 231:Germany 195:History 131:SumOfUs 113:Website 38:Founded 33:SumOfUs 764:5 July 430:  300:TikTok 285:Nestle 235:France 227:Canada 201:Google 161:, and 77:Method 921:(PDF) 895:(PDF) 401:Tweet 281:Delta 213:Apple 57:Focus 929:2016 903:2017 877:2016 850:2017 792:2024 766:2019 714:2016 688:2017 662:2016 640:2016 606:2016 579:2016 552:2016 526:2023 498:2023 487:via 465:2023 439:2023 428:ISSN 382:2016 311:PUMA 298:and 263:Asos 259:Zara 122:.org 120:.eko 46:Type 41:2011 168:Ekō 118:www 50:NGO 18:Ekō 945:: 841:. 829:^ 783:. 757:. 745:^ 731:. 705:. 679:. 626:. 614:^ 514:. 481:. 456:. 426:. 422:. 276:. 249:. 241:, 237:, 233:, 229:, 225:, 157:, 153:, 149:, 145:, 141:, 931:. 905:. 879:. 852:. 808:. 794:. 768:. 716:. 690:. 664:. 642:. 608:. 581:. 554:. 528:. 500:. 467:. 441:. 407:. 399:( 384:. 20:)

Index

Ekō
NGO
Advocacy
Taren Stinebrickner-Kauffman
Emma Ruby-Sachs
www.eko.org
advocacy
climate change
workers' rights
discrimination
human rights
animal rights
corruption
corporate power
Ekō
Taren Stinebrickner-Kauffman
Emma Ruby-Sachs
Clayton Ruby
Google
US Chamber of Commerce
Starbucks
Apple
United Kingdom
Canada
Germany
France
Lithuania
Colombia
Netherlands
Zara

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